Marketing Specialist at SES Satellites

Job description

As our go-to-market lead you will have the opportunity to shape and drive marketing execution excellence across the continent and play a pivotal role in positioning SES for success in a highly competitive environment. This is a high impact role is perfectly suited for a passionate marketer who understands and is excited by the opportunity to position a global company to be locally relevant.

SES is a truly global organisation in which you will collaborate with colleagues from all four corners of the world. In addition, our approach to business is to deeply entrench ourselves in every one of the markets we operate in. The Marketing Specialist role therefore is best suited to a true people person who is energised by diversity of culture, language and background and projects. He/she is also skilled at motivating stakeholders to deliver their very best work.

PRIMARY RESPONSIBILITIES / KEY RESULT AREAS

• Participate in the development of a go-to-market plan that best positions SES to succeed in a highly competitive market
• Coach agency partners to continually stretch themselves to deliver the very best work possible
• With the support of agency partners, create and manage an online and social media presence that generates leads aligned to business objectives
• With the support of agency partners, create and manage a rich content and editorial calendar that encourages a qualified audience to engage with our owned properties (including blog posts, whitepapers, ebooks, reports, webinars, infographics, etc.)
• With the support of agency partners, identify and qualify new leads aligned to our business objectives
• Monitor and maintain data quality within the marketing database
• Provide local direction and support of Public Relations initiatives driven by the SES Global PR team
• Track, measure, and analyze all initiatives to report on ROI

COMPETENCIES

• A creative thinker, with an ability to use both data and intuition to inform decisions
• Excellent interpersonal relations and communications skills
• The ability to work independently and across teams
• Proven ability to work successfully and collegially in a multi-cultural environment
• The ability to manage multiple projects at the same time in a fast-paced environment

QUALIFICATIONS & EXPERIENCE

• University degree in Marketing, Communications or equivalent
• Minimum 3 years of relevant work experience with a multinational company in a marketing role in the broadcast or telecommunications industry
• Experience of marketing planning, budgeting and implementation
• A track record of managing projects with multiple stakeholders to a successful outcome
• Excellent verbal and written communication skills in English. A similar capability in French is strongly desirable
• Experience in managing, forecasting and reporting on marketing budgets, as well as technical aspects of key marketing systems (marketing automation, CRM) used to generate, distribute, and report on leads
• Experience in Project Management

OTHER KEY REQUIREMENTS / COMMENTS

• Operational discipline, professionalism and integrity
• Pride in delivering accurate work within given deadlines
• Comfortable with frequent travel into Africa
• SES is an Equal Opportunity and Affirmative Action Employer