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  • Posted: Jan 9, 2020
    Deadline: Not specified
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    Santam Limited is the largest short-term insurer in South Africa, with a market share in excess of 22%, providing short-term insurance products through broker networks and direct sales channels. The company was established in 1918 and offers personal, commercial, and corporate insurance solutions. Santam is a subsidiary of Sanlam Limited and has been listed ...
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    Assistant Marketing Manager Company NameSantam Insurance

    The successful candidate will be responsible for assisting in developing and activating marketing plans in support of marketing strategies for the personal and commercial segments to strengthen the Santam brand and maximize profitable revenue growth. The person needs to have a thorough understanding of the financial industry, with previous marketing 3-5 years marketing experience.
    What will make you successful in this role?

    • Bachelor’s degree in Marketing or equivalent
    • Fluent in English and Afrikaans
    • At least 3 - 5 years related marketing experience in the financial services and preferably the insurance industry.
    • Proven experience in the development of marketing plans and the successful development and execution thereof
    • Proven experience in the advertising and media industry and related processes advantageous
    • Practical experience in running integrated, through-the-line campaigns across traditional and digital media channels
    • Excellent communication, project management and problem-solving skills
    • Strong at  partnerships and  relationship building
    • Innovative, creative and deadline driven
    • FAIS qualification would be beneficial (e.g. NQF level 4 or 7 credits; RE or KI)
    • May be required to travel throughout South Africa

    Knowledge And Skills

    • Provide support to Commercial and Personal Lines Marketing Manager in developing and executing marketing strategies and plans.
    • Conduct environmental scanning to inform marketing strategies and plans.
    • Assist in translating marketing strategies into practical marketing plans and execute these in the identified target segments.
    • Assist brand and marketing managers by coordinating both internal and external elements of campaign development and production.
    • Liaise with other business units to ensure that initiatives are coordinated and to create a shared focus.
    • Liaise with outsourced suppliers and manage integration across suppliers and communication channels.
    • Monitor and track marketing activity.
    • Closely monitor and track budgets and expense reports.
    • Strong analytical skills advantageous

    Method of Application

    Interested and qualified? Go to Santam Insurance on www.linkedin.com to apply

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