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  • Posted: Jun 3, 2020
    Deadline: Not specified
  • Danone is Dedicated to bringing health through food to as many people as possible, Danone is a leading global food company built on four business lines: Fresh Dairy Products, Early Life Nutrition, Waters and Medical Nutrition. Through its mission and dual commitment to business success and social progress, the company aims to build a healthier future, thanks...
    Read more about this company

    Business Controller: Marketing

    Key Areas of Responsibility

    Strategic Management

    • Support the Marketing Director and Senior team in developing the Marketing strategy and assessing Commercial viability of these strategies locally and for exports
    • Lead the financial evaluation of new product launches
    • Provide insightful recommendation-based Profitability, brand, product and S&I insights
    • Develop creative solutions to enhance marketing proposals
    • Analyze and make recommendations on business optimization and investment opportunities in consultation with other functions to maximize profitability
    • Ensure that all Marketing spend is aligned to the company and Group strategy
    • Provide guidance, support and recommendations to ensure that that KPI's are met

    Financial Analysis

    • Providing management within depth analysis of business results versus targets and recommendations for appropriate actions where necessary
    • Profitability calculation on all innovations and renovations and it impact on the Brand and Company
    • Monitor the progress of innovation KPI's post launch and highlight risk and opportunities to the Financial Director and Marketing Director
    • Business Planning owner of CO by brand and pack size Working closely with Commercial Controller and COGS Business Planners to maintain brand and pack size CO profitability
    • Implement mechanisms and tools to facilitate the measurement of CO by brand by Month
    • Provide support and clarity on the Marketing spend by analysis
    • Investment recommendation to the current business in order to maximize profitability

    Financial Planning and Management

    CODEV (Product development, Innovation)

    • Work closely with the Marketing team and R&I team on the management of various projects
    • Intermediate between SSD, R&D, Marketing and Commercial teams to ensure consistency and clarity of presentations to the CODEV
    • Prepare business profitability analysis and scenario analysis and recommendation
    • Monitor and manage write-offs costs
    • Work closely with Marketing Director and Project leads to prioritize projects and keep all teams focused


    • Consolidate all inputs into a Marketing Forecast that is accurate and aligned
    • Build Forecasts and Estimates for Marketing spend by Brand and spend type
    • Quantify and highlight all risks and opportunities
    • Ensuring that the forecasted spend is in line with company strategy

    Management of Spend

    • Manage and maintain the company financials to ensure that targets are met
    • Custodian of the PO approval process for Marketing
    • Month end closing and variance analysis Actual vs. PY/ Forecast/ Latest Estimate
    • Discuss all variances with Marketing Managers


    • Preparing of Forecast and other presentations to be communicated to Directors, Zone, and Head
    • On time Monthly Magnitude reporting Marketing and brand related
    • Complete all reports for zone reporting
    • Assisting Head of Finance to manage the full company equation by assisting to prepare mid-month Zone forecasts and prepare Zone call packs for month end flash calls.


    • Responsible for all Financial local and Group initiated projects for marketing.
    • Support the Commercial, Marketing and R&L team on Brand projects

    Academic And Trade Qualifications

    • Bcom (Finance/Accounting) or CIMA or Other relevant qualification. 5 years’ experience
    • Bcom Honours, CA(SA), Innovation/Renovation experience and Business planning experience would be advantageous.

    Work Experience And Skills

    • In-depth professional knowledge and experience of Marketing and Innovation in FMCG
    • Should ideally have worked for a multinational company
    • Strategic planning
    • Budget building and controlling experience
    • Project Management
    • Commercial savvy
    • Advanced Excel skills
    • Build costing models

    Personal Characteristics and Behavioural Traits

    • Strategic vision
    • Innovative thinking / Out of the box Creative in setting up proper/best cross-functional procedures
    • Deadline driven, prioritization
    • Autonomous & energetic
    • Pro-active
    • Strong interpersonal skills - ability to challenge at all levels.
    • Strong analytical, numerical and problem-solving skills.
    • Problem solving and solution orientated
    • Clear communicator verbal & written
    • Pragmatic, technical and concrete. Take actions and achieve results.
    • Drive and ambition
    • Analytical thinking
    • Strong Influencing skills
    • Enthusiastic with a can-do attitud

    Method of Application

    Interested and qualified? Go to Danone on to apply
  • Send your application

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