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  • Posted: Sep 2, 2020
    Deadline: Not specified
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    As one of Africa’s leading technology companies, Tencent Africa is dedicated to making every day easier for customers and brands. Tencent Africa opened its doors in 2013 as WeChat Africa, the company responsible for WeChat operations on the continent. WeChat Africa has successfully launched a number of features including the WeChat Wallet, a mobile pay...
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    Content Marketing Lead

    About

    Tencent Africa Services is looking for a Content Marketing Lead to join the team.

    As the Content Marketing Lead, you will be required to:

    • Build the profile of one of the biggest, fastest growing tech companies in the world;
    • Evangelize about products and services that just make life better;
    • Work with smart, curious people at the bleeding edge of technology;
    • Take on a challenging, exciting role to flex our content creation skills of persuasion across B2B and B2C stakeholders across the tech, music and entertainment verticals on all mediums including in-app and out of app platforms.

    Key performance objectives:

    Handling all aspects of planned and and the execution of Marketing content campaigns and PR/social media activities.

    Tasks include but may not be limited to:

    • Planning content marketing strategies and campaigns;
    • Content creation: 
    1. Web copy tasting and news content for site;
    2. Press releases & milestone announcements;
    3. Thought-leadership content;
    4. Artist stories;
    5. Social media content plus amplification and management of budgets;
    6. LinkedIn profiling – content for Joox spokespeople.
    • Create and maintain relationships with key media stakeholders;
    • Writing and producing presentations;
    • Dealing with enquiries from the public, the press, and related organisations;
    • Organising and attending promotional events such as press conferences, open days, exhibitions, tours and visits;
    • Providing internal and external stakeholders with information about new opportunities and current JOOX campaigns;
    • Analysing and measuring media coverage across all platforms – print, digital, social, on air
    • Commissioning or undertaking relevant market research to inform comms. strategy for B2B and B2C;
    • Liaising with clients, managerial and journalistic staff about budgets, timescales and objectives;
    • Supporting the Marketing team strategy and implementation. Work can involve working on websites, app, social media and writing and/or producing presentations, reports, articles, leaflets, journals and brochures for both external and internal distribution.

    Requirements:

    • You will need a degree level qualification, preferably in communication.
    • A PR / journalism post-graduate or professional qualification is a bonus.
    • Minimum 5 years + relevant experience in house and/or agency or publisher side required.

    The ideal candidate must have the following competencies:

    • Must be obsessed about customers;
    • Ability to take ownership;
    • Be able to invent and create simple solutions to problems;
    • Have strong judgement and good instincts; 
    • Be curious;
    • Relentlessly high standards;
    • Think big;
    • Speed of execution;
    • Accomplish more with less;
    • Ability to earn trust;
    • Focus on detail;
    • Respectfully challenge decisions when you disagree;
    • Results driven;
    • Good under pressure;
    • Agile;
    • Fast mover.

    Method of Application

    Interested and qualified? Go to Tencent Africa on www.linkedin.com to apply

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