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  • Posted: Jun 17, 2021
    Deadline: Not specified
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    Educor is the largest provider of private education in Southern Africa. We provide Higher, Private College (Further Education and Training Institution) education via face-to-face classes, distance learning and online learning. We offer full-time and part-time studies, providing people from all walks of life with access to education.


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    Marketing Manager

    Job Description
    Marketing Manager

    Braamfontein

    Market Related

    • Currently recruiting and hiring for a Marketing Manager vacancy based in the Johannesburg Central. The Marketing Manager will be responsible for developing and maintaining marketing strategies to meet organizational objections.

     
    REQUIRED QUALIFICATIONS

    • Bachelor’s Degree (or equivalent) in Marketing or Communications

     
    EXPERIENCE

    • 5-6 + years marketing experience with at least 3 of those in a strategic marketing management role
    • Must have digital marketing experience & Communications experience
    • Experience creating and executing marketing plan/strategies
    • Creative
    • Experience with campaign management and execution

     
    KEY RESPONSIBILITIES OF THE MARKETING AND BRAND MANAGER:

    • Responsible for developing and maintaining marketing strategies to meet organizational objectives.
    • Develops the Marketing Plans to meet the objectives.
    • Perform and evaluate customer research, market conditions, competitor data and implements marketing plan changes as needed.
    • Oversees all marketing, advertising, promotional material development and suppliers and activities across all business marketing exercises and multiple sites.
    • Responsible for the marketing of services tailored exclusively to the industry and for multiple sites.
    • Support product launch and roll out with strategic communication plans throughout PR and social and online channels.
    • Develop, organise, and edit content/draft copy for website, social media, and marketing campaigns.
    • Managing the effective delivery of brand strategy and marketing initiatives including brand image, press, social media, online and influencer activation.
    • Demonstrate technical marketing skills and product knowledge of CRM Recruiting System.
    • Develop tactical marketing strategies and plan in conjunction with sales department, which details activities to follow during the recruitment drive/period, with focus on meeting student recruitment objectives.
    • Delivery of all marketing activities within agreed budget.
    • To manage all aspects of print production, receipt and distribution where necessary.
    • Manage development and delivery of marketing initiatives for multiple sites.
    • The achievement of frequent, timely and positive media coverage for sales both in traditional and online and its programs across all available media.
    • Specifying market requirements for current and future products/services by conducting market research supported by on-going engagement with customers and non-customers.
    • Implementation of brand go-to-market plan for new and existing products working with all departments to execute.
    • Liaising with stakeholders both internal and external for printing, media placement and promotional goods.
    • Driving Brands and Brand Reputation through PR Strategies.
    • Monitor, review and report on all marketing activity and results to line manager.
    • Research and reporting on pricing and contributing to the development of pricing strategy.

    Qualifications
    REQUIRED QUALIFICATIONS

    • Bachelor’s Degree (or equivalent) in Marketing or Communications

     
    EXPERIENCE

    • 5-6 + years marketing experience with at least 3 of those in a strategic marketing management role
    • Must have digital marketing experience & Communications experience
    • Experience creating and executing marketing plan/strategies
    • Creative
    • Experience with campaign management and execution

    Method of Application

    Interested and qualified? Go to Educor Holdings on jobs.smartrecruiters.com to apply

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