• Job Opening at Lima Bean

  • Posted on: 8 March, 2018 Deadline: Not Specified
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  • Lima Bean is a leading full service digital agency founded in 2005. Lima Bean specializes in strategy & planning, creative design, technology delivery, measurement & analysis and ongoing digital marketing.

    Digital Marketing Campaign Manager

     

    Job description

    We are looking for a driven, creative individual with at least 1 year’s experience in digital marketing campaign management to join our expanding team. The ideal candidate has an aptitude for growth and is passionate about delivering work of an exceptional standard across a number of key client accounts. We value self-motivation and accountability above all.

    RESPONSIBILITIES:

    • Assist in planning; briefing and coordinating all digital marketing campaigns for Lima Bean clients, including all performance marketing channels, email campaign management, social media marketing.
    • Develop, contribute to and execute integrated digital marketing campaigns with the creative team.
    • Do copywriting for all relevant campaigns and marketing assets.
    • Manage allocated performance marketing budgets for relevant clients.
    • Do monthly and/or weekly reports on all relevant accounts.
    • Measure and report performance of all digital marketing campaigns, and assess
    • against goals (ROI and KPIs) weekly and monthly.
    • Conduct market research and competitor analysis when required.
    • Assist with the implementation of campaign optimization tools and technologies.
    • Manage the production and distribution of marketing assets while ensuring that creative libraries are kept up to date.

    REQUIREMENTS:

    Essential:

    • At least 1-2 years’ post-university digital marketing campaign management work experience across various media essential.
    • Bachelor’s degree in Marketing major (or similar).
    • Digital Marketing qualification preferred
    • Working knowledge of Google Analytics essential.

    Skills and experience required:

    • Good understanding of digital marketing and marketing principles.
    • Excellent knowledge of digital media channels, metrics, planning, and technology, including Google Adwords, Facebook, and Instagram.
    • Knowledge of SEO optimization.
    • Experience in Email Sending Platforms such as Mail Chimp, Campaign Monitor, and Everlytic.
    • Strong data analysis skills essential and campaign performance reporting.
    • Experience working with Google Analytics, specifically to identify trends/opportunities.
    • Good written and verbal communication skills, copy editing ability.
    • Show high attention to detail, very well-organized.
    • Keen problem solver – innovative/pro-active and well-developed troubleshooting skills.
    • Flexible/agile, self-aware and a creative thinker.
    • Meets deadlines but not at the expense of quality output.
    • Team player, willing to help others grow.
    • Basic understanding of design and layout.

    Beneficial

    • Basic design skills and knowledge of Sketch and Photoshop.
    • Working knowledge of HTML, CSS, and JavaScript development and constraints beneficial.

     

    Method of Application

    Interested and qualified? Go to Lima Bean career website on www.linkedin.com to apply

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