Creative Services Practitioner at Sasol

• Contribute to shaping Sasol’s reputation and corporate brand through the development, design, and production of creative content across a range of traditional and online communication channels in line with defined business objectives
• Conceptualise and produce high visual impact design solutions to communicate key messages by developing creative concepts, identifying appropriate media and style to meet internal client briefs whilst supporting business goals
• Develop design solutions for a variety of activities and channels, including but not limited to digital channels, ATL and BTL advertising mediums, product packaging, exhibitions, events, displays, internal and external communication projects, brochures and corporate identity initiatives
• Provide specialist / expert knowledge in design solutions to Group Communication and Brand Management in accordance with Sasol’s brand guidelines

KEY ACCOUNTABILITIES

Design and Creative Development

• Contribute to building Sasol’s reputation and corporate brand through conceptualisation, development, design and production of creative content.
• Content includes, but is not limited to internal and external communication projects, digital channels, ATL and BTL marketing campaigns, product packaging, exhibitions, events, displays, and brochures

Corporate Brand Identity Standards

• Work with Manager: Group Brand management to enforce the policy, standards, guidelines, tools and assurance processes for the Sasol brand
• Contribute to the design, implementation and maintenance of a brand management framework comprising organisational business processes and policies for general marketing and communication use of the brand
• Contribute to the design of templates, for use across regions, to ensure brand consistency in local advertising, communication and brand application
• Assist in the empowering Corporate Affairs practitioners across Sasol to undertake their work with the necessary branding tools at their disposal

Creative Services Project Management

• Manage incoming creative services briefs
• Support for the group and OME creative development requirements and ensure that all creative content is aligned to Sasol brand guidelines and delivered as per the approved creative service level agreement
• Support the Manager: Group Brand Management in the development and deployment of appropriate brand compliant materials for channel placement across the group
• Developing design briefs by gathering information and data through in house research e.g. monkey survey and external relevant data.

Cross-functional support and liaison

• Interpreting the client’s business needs and developing a concept that meets the brief, and is aligned to Group Communication and Brand Management strategy
• Maintain strong relationships with relevant Sasol OMEs including (but not limited to) GEC, Investor Relations, HR, Employee Relations, Finance, various strategic projects, Stakeholder Relations, Regulatory Affairs and OME Corporate Affairs specialist and managers
• Work with Manger: Group Brand Management to guide Corporate Affairs practitioners in the business and functions on their creative development (advertising, brand corporate identity application, exhibitions and activation events)

Operational, Financial and Technical

• Using innovation to redefine a design brief within the constraints of cost and time
• Present finalised ideas and concepts to clients
• Distributing of proofs to clients and making corrections to produce accurate and high-quality work.
• Working as part of a team with printers, copywriters, photographers, other designers, account executives, web developers and brand marketing specialists (internally and externally).
• Ensuring that all graphic design projects have a production schedule in place and that the correct procurement procedures have been followed
• Ensuring all graphic design and DTP is done with elements and messages that are consistent with the broader Group communication strategy
• Keeping a detailed file on all design projects and store on centralised portal.
• Preparing individual budgets for each design project and keep register of actual time spend on each

JOB REQUIREMENTS

Minimum Qualifications and Experience required:

Required entry Qualifications:  

• Any B degree (Communications, Media, Marketing or Graphic Design focus preferable) or relevant national diploma (minimum of 2 years).

Required entry Years of relevant experience:

• Minimum 4-8 years relevant experience as a Graphic Designer (Four years + with a B degree, alternatively six years + (or more) experience, depending on national diploma.
•  Experience in a range of channels, including photography and computer-aided design (CAD).
• Ability to keep abreast of emerging technologies in new media, particularly design programmes such as Quark Xpress, FreeHand, Illustrator, Photoshop, 3D Studio, Acrobat, Director, Dreamweaver and Flash.

SKILLS REQUIRED

• Practical and tactical thinker, who has the ability to translate written briefs into creative design elements across various channels.
• Ability to influence others, and achieve results indirectly through various functional specialists across Sasol.
• Proven track record as a team player and being able to build strong relationships across multi-functional teams and at all levels of the organisation
• Ability to work across cultures and diverse backgrounds and virtual teams.
• Knowledge and understanding of advertising, brand management, sponsorships, exhibitions, and events.
• Work ethic must match Sasol values and exhibit a proven track record of a high performance individual.
• Self-starter showing a high degree of personal initiative, drive, and desire to come up with new business targeted creative solutions.
• Proven skills to deliver under time pressure.
• Must be willing to work during evening and weekend hours when required for time-sensitive, project-specific activities and/or urgent situations.

 KEY COMPETENCIES REQUIRED

Partnership Leadership:

• Persuades and influences stakeholders, builds relationships and partnerships for win-win outcomes.
• Creates synergies through working across boundaries.

Self-Mastery

• Demonstrate sound multi-functional stakeholder management and engagement abilities.

Functional Competencies

• Knowledge of brand management, corporate identity, advertising, sponsorship, event management and design
• Understanding of internal and external communications models, frameworks and practices
• Understanding of digital communication tools, applications, design and development
• Understanding of reputation management principles and practices
• Local and international media knowledge
• Writing and speaking in English
• Project management
• Budget management
• MS Office (Word, PowerPoint and Excel)
• SAP (appropriate modules)