Here at Yoco we want to make it easier for small business owners to do business. We’re all about simplifying the complicated things so that they’re smooth, easy and clever where it matters most - your sales.
Our mobile card readers allow you to accept payments when and where you need to, by connecting to your smartphone or tablet. Our free business too...
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Yoco is seeking a highly skilled Senior Product Manager to own our website as a product and drive our e-commerce growth funnel through data-driven optimization. We're looking for someone who can transform our website into a powerful, conversion-optimised platform that drives business growth, leveraging strong skills in hypothesis formation, A/B testing, and experimentation
What you will be doing
Own and manage the website as a product, developing its strategy, roadmap, and backlog to align with overall business objectives.
Lead the Web Product Team, collaborating with design and engineering resources
Spearhead Conversion Rate Optimization (CRO) efforts across the website and e-commerce funnel, including hypothesis formation, A/B testing, and analysis of results.
Drive the e-commerce growth funnel, optimising the customer journey from initial website visit to product purchase.
Collaborate with Brand, Product Marketing, and Growth teams to ensure content strategy aligns with business goals.
Analyse website performance metrics and user behaviour to inform data-driven decisions and improvements.
About you
You’ve got 6+ years of experience as a product manager or in a similar role with a strong focus on website optimization, e-commerce funnels, and CRO.
You have expert-level knowledge of CRO principles, A/B testing methodologies, and statistical analysis.
You have worked at high traffic e-commerce sites with ownership of customer touch points
You’ve led cross-functional teams, collaborating daily with engineers, designers and data analysts.
You understand that product management is about outcomes not outputs, and can define and drive product KPIs.
You enjoy working with multiple players across the org, to influence how your products are positioned, sold and supported.
You have strong and clear communication skills - both verbal and written.
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