Dentsu Aegis Network is Innovating the Way Brands Are Built for its clients through its best-in-class expertise and capabilities in media, digital and creative communications services. With consumers more connected, through a range of devices, than ever before, the era of media convergence is presenting many opportunities as well as a new, complex media eco-...
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Campaign Setup & Trafficking: Assist in setting up and trafficking ad campaigns across various platforms, including display, video, social, and programmatic channels.
Ad Tag Implementation: Learn to implement and troubleshoot ad tags, pixels, and tracking codes to ensure accurate campaign tracking and performance measurement.
Ad Quality Control & Troubleshooting: Monitor and ensure the quality and functionality of live ads, troubleshooting any issues related to delivery, creative errors, or tag problems.
Inventory Management & Optimization: Support the optimization of ad placements, delivery schedules, and inventory to ensure campaigns reach their target audience effectively.
Performance Monitoring & Reporting: Track campaign performance metrics such as impressions, clicks, conversions, and viewability. Assist in creating and analyzing performance reports to identify trends and opportunities for improvement.
Platform & Tool Familiarization: Gain exposure to various ad serving platforms (such as Google Ad Manager, DV360, or Sizmek) and analytics tools used in campaign management and performance tracking.
Collaboration & Cross-Functional Support: Work closely with sales, account management, creative, and analytics teams to ensure campaigns are set up correctly and meet client goals and objectives.
Industry Trends & Best Practices: Stay informed on industry trends, ad operations best practices, and emerging technologies to contribute fresh ideas to the ad operations process.
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