Agency Account Manager (Durban) at Kagiso Media

Description

Key Accountabilities:

New Business Development:

• Prospect, find, keep and grow a client base
• Tap into existing network of business contacts to source new business
• Aim for 15% new business annually
• High level business networking to grow influence and find new business

Manage a portfolio of Agency Clients:

• Build deep, meaningful working relationships with all clients
• Keep clients updated on all station opportunities and packages
• Sell airtime at a profitable margin within the discount parameters provided
• Participate in sales programs from time to time (E.g. Flight Club)
• Grow client base outside of Flight Club programs, to a minimum of 50% of portfolio
• Aim for 15% NTR sales annually
• Fulfil all reporting requirements, when required by sales management (including CRM, activity, pipeline etc.)

Clients to ensure FM & non-FM targets are achieved

• Drive and actively engage in the sales process to ensure stakeholder needs are met
• Monitoring of campaigns and regular tracking and trending of spend
• Actively source new potential clients to establish a new portfolio of Clients and develop strong stakeholder relations within the Direct Client portfolio.
• Manage the stations’ CRM opportunities for advertiser benefit
• Abide and live by the East Coast Radio values and culture

Requirements

Qualification Requirements:

• Grade 12

Experience and Skills Requirements:

• Code 08 Drivers License
• Preferably 2 years’ experience in the advertising and media sales environment
• At least 3 years successful experience in sales essential
• Excellent communication skills – written, verbal and telephonic
• Above average problem-solving ability and negotiation skills
• Excellent presentation skills