Business Development Representative at Potentiam Limited

Purpose of role 

• As a Business Development Representative, you will be directly engaging with the CEO’s and C-suite level profiles of European and UK businesses. The objective of the role is to qualify and convert leads through a structured discovery process and book meetings for yourself and the Relationship Directors and progress prospects through a structured buyer's journey. In addition to the provision of leads developed from the support of Potentiam's Marketing team you will also develop and assigned set of target accounts via an Account Based Marketing strategy. Initially you will work closely with the Relationship Directors to identify and develop new client opportunities and arrange to hand over accounts to the relationship director once these have been established. 
• The role has a defined progression path to becoming a Business Development Manager with end-to-end sales responsibility across a variety of sectors including IT Services, SAAS, E-Commerce, Financial Services, Professional Services, Accountancy and Engineering

Duties and responsibilities 

• Drive “new” customer acquisition growth by making outbound calls & doing outreach campaigns to prospective businesses for Potentiam’s offshore services using our CRM 
• Qualify opportunities – Qualify all sales opportunities provided via Potentiam’s lead generation channels and provide regular feedback on the performance of leads 
• Account management – work closely with account management in the handover of the client to be managed once the role(s) has started working 
• Target – Responsible for achievement of monthly/ quarterly new business targets for meetings
• CRM and pipeline management – Track all calls and communications in Potentiam’s CRM as well as manage all sales pipeline tracking and target reporting 
• KPIs – qualifying on-profile Clients & booking meetings as directed by the Founder

Skills/Experience

• This role will suit a target-driven & commercially savvy sales professional with a B2B sales background and a consultative selling approach. You need to be comfortable engaging with corporate clients at a variety of levels up to and including C-Suite.  
• Consultative Sales Experience. 
• A minimum of 5 years’ experience in a B2B sales role. 
• Proven experience within the professional services sales arena securing meetings through effective consultative selling. 
• Ability to articulate complex concepts in simple succinct terms. 
• Strong English written ability and excellent business communication skills is essential.
• Experience of operating within an Account Based Marketing framework 
• Experience of working with CRM databases, ideally Hubspot. 
• Be commercially aware and able to deliver profitable proposals that meet internal guidelines.
• Be organised and self-aware, consistently following up on leads and planning ahead. 
• Target driven and ability to collaborate effectively in cross-functional teams. 
• A good understanding of LinkedIn Sales Navigator 
• Background in technology sales, international exposure, and consulting will be hugely desirable 
• A conceptual understanding of information technology, digital marketing, analytics, or finance beneficial