Content Partnerships Lead - Music at TikTok

Job Description:

• Localized music vertical strategy.
• Local music content partnership development.
• Music partners performance optimization.
• Music partner program management.
• Team management.
• Develop a comprehensive localized strategy to drive creator development and growth pipeline for the music vertical, with a focus on PGC/PUGC (top creators, publishers).
• Work with global vertical team in resource management, as well as rollout out of music content vertical strategies adapting local insights.
• Work with Local Head of Ops to define unique content verticals to suit local market needs.
• Lead local content partnership teams to acquire, on board, and foster strong relationships with music content partners.
• Track, analyze and drive to optimize the performance of local content partners.

Qualifications

• Bachelor’s Degree or equivalent practical experience.
• 7 years of music industry experience.
• Experience in influencer marketing, and media, familiar with local music culture and Internet development trends.
• In-depth domain knowledge of the music content vertical.
• Existing relationships with both a network of top music content creators, musicians, labels, and music content partners to lead toward partnership.
• Strong organization skills to engage multiple teams in alignment and workflow.