Junior Brand Manager - Hair at Unilever

• An opportunity to join the dynamic, agile, and highly competitive Unilever BPC business committed to providing consumers with the most innovative hair care products.
• You will have full responsibility working on two brands and landing some amazing end-to-end campaigns and new innovative products.
• The main job to be done is to develop and implement a long-term strategic plan that will advance the Hair and Beauty industry in South Africa by leading the core need of Inclusivity.
• This role requires someone with a strong Digital background (Websites, Social, Search and ecommerce) and who understands and follows trending topics (Hairstyles, fashion, Beauty, etc) in the industry.
• This is a direct docking brand management role for South Africa with Global teams and launching exciting locally and globally led innovations and plans.
• Experience in the Beauty industry would be beneficial.

Job Summary

• Keeping up to date with hair trends, to lead relevant content creation to drive engagement
• Defining, designing, and implementing the 8Qtr plan and Destination Portfolio
• Defining the Brand’s JTBD (Jobs-to-be-done)
• Developing Inspiring brand communications
• Leadership of Innovation Projects – e.g. development of new mixes / launch into new categories etc.
• Leadership of Activity Requests: e.g. introduction of new pack sizes / formats for existing mixes
• Leadership of “Lift & Shift” Projects: e.g. liaising with global teams to source and launch existing mixes with minimal adaptation into SA
• Defining / Updating the Brand Strategic Plan
• Leading Integrated Business Plan processes for your brands
• Management of Sales & Operations and your P&L
• Partnering with Customer & Channel Development & SM to deliver the in- year brand plan
• Creation & Management of Brand’s digital strategy and plan with Strategic & Digital Agency
• Monthly Brand & Marketing Investment (planning/phasing) & Media plan Management
• Stakeholder engagement
• Key relationships: Customer Development, Shopper Marketing, Supply Chain, Procurement, Consumer Market Insight, Research & Development, Finance Business Partners & Global and Local teams where relevant, Strategic Agencies as well as activation partners

Key Requirements

• Relevant Marketing Degree
• 3 - 5 years of relevant marketing experience.
• Able to run multiple complex innovation projects
• Able to lead cross functional teams
• Digital marketing capability
• Agility – “Lean start up mind-set”
• Strong numerical reasoning ability
• Consumer and customer focus – curiosity, ability to uncover relevant insights and translate these into ACTION
• Self-starter
• Curious and Entrepreneurial mindset
• Strong levels of growth mindset – a winning, competitive mindset
• Bias for action and drive – willingness to get things done
• Rigour and order – ability to identify important issues and works through complex problems in an accurate and in-depth way.