Marketing and Communications Manager at Mayfly Agri (Pty) Ltd

• An established manufacturer of specialised agrochemicals is seeking a Marketing and Communications Manager to build a strong corporate image through proactive content management and structured branding processes. The successful candidate will manage all internal and external communications and communication channels, including social media, ensuring that messaging and branding remain consistent with regional and corporate guidelines. The role will also involve planning and implementing communication strategies at sub-regional and country levels, collaborating closely with departments and business units to ensure marketing collateral and communications accurately represent the organisation, and managing external agencies and contractors to deliver projects within agreed timelines and budgets.

Minimum requirements for the role:

• Must have a relevant tertiary qualification
• Minimum 3 years’ experience in running proactive media relations and social media and experience in running cross-country and cross-cultural projects
• Must have knowledge of media relations and media
• Ability to recognize local needs and cultural differences
• High level capability in coordinating and planning
• Must be able to work with a small budget and have editorial, graphic design, writing and communication skills
• Ability to motivate a team and run regional projects without direct reporting lines with team members
• Hands-on approach with the ability to engage effectively and build strong relationships with relevant stakeholders
• Proven ability to plan and coordinate large-scale events independently, with a willingness to be actively involved in event setup and coordination
• Excellent verbal and written communication skills, with professional fluency in English and Afrikaans

The successful candidate will be responsible for:

• Drafting annual marketing promotion plans in conjunction with the Head of Department, incorporating input from portfolio management and regional marketing teams.
• Maintaining records of approved annual marketing budgets and reporting monthly budget status to the Head of Department.
• Executing product and service communication activities, including product launches and marketing campaigns.
• Planning and implementing advertising across agricultural publications, press releases, websites, and social media platforms.
• Building and maintaining strong relationships with Marketing Managers and Commercial Managers across regions.
• Supporting business units, marketing managers, stewardship programmes, and agents with promotional requirements, including sponsorships, branded clothing, handouts, banners, and gifts.
• Sourcing quotations, obtaining approvals, placing orders, and processing payments for promotional activities.
• Managing company websites, digital platforms, and web communications by updating and uploading relevant content.
• Identifying, evaluating, and recommending promotional events and marketing opportunities.
• Organizing, managing, and attending events, including Farmers' Days, agent conferences, expos, and trade shows.
• Coordinating promotional displays and marketing materials for events.
• Sourcing suppliers, obtaining quotations, securing approvals, managing procurement, distributing materials, and processing invoices and payments.
• Managing hospitality events as a customer engagement and promotional tool.
• Creating and managing company newsletters as required.
• Contributing creative ideas to marketing campaigns and promotional initiatives.
• Maintaining accurate and up-to-date marketing administration records, including purchase orders and invoices.
• Generating purchase orders and submitting documentation to the Accounts Department.
• Ensuring supplier payments are processed timeously.
• Compiling and maintaining marketing budgets.
• Coordinating the ordering of company business cards.
• Sourcing suppliers and printers for promotional materials.
• Maintaining electronic libraries of marketing collateral, design files, stock images, and multimedia content.
• Ensuring contractual obligations relating to hospitality events, trade shows, and other agreements are fulfilled in accordance with company legal requirements.
• Participating in monthly marketing communications meetings and providing regional feedback.
• Managing the trade name database in coordination with legal and registration departments.
• Ensuring new product names are registered according to portfolio management requirements.
• Maintaining trade name summaries and records.
• Ensuring all marketing activities align with branding policies and global brand guidelines.
• Managing projects relating to product launches and ongoing operational requirements, including promotional items and branding.
• Monitoring vehicle trackers, logbooks, fuel usage, and petty cash reconciliations.