Sales Manager: HORECA at The Coca-Cola Company

Job Description    

• To manage a territory to provide a market driven differentiated service that builds sustainable competitiveness within clearly identified channels which delivers sustainable growth in brand equity, sales volume, market share, competitive advantage and corporate reputation.

Key Duties & Responsibilities    

Key Output :

• Identified and implemented new business opportunities
• Developed, implemented and achieved territory business plan
• Formulated, monitored and controlled channel budgets
• optimized customer service
• Managed terms and credit limits
• Managed assets and selling equipment
• Managed territory events
• Managed Human Resources
• Managed channels, outlet execution and merchandising

Key Attributes & Competencies

Knowledge :

• Sales/Marketing principles and practices
• Coca Cola product knowledge
• TSP principles
• Manage execution standards
• Merchandising and cooler management
• Trade replacement
• Order taking
• SAP /other mobile applications
• Credit Management
• Basic Finance and Commercial knowledge

Key Attributes :

• Well developed leadership ability
• Excellent verbal ability and communication skills
• Ability to lead & coach a large team
• Good presentation skills and computer skills or the potential to acquire it
• Good analytical and numerical ability
• Socially outgoing and confident
• Able to build positive relationships
• Ability to negotiate
• Team player who can also work independently
• Assertive and persuasive- ability to influence
• Open to change and looking for opportunities for improvement
• Good problem solving ability , solutions orientated and can be innovative
• Good analytical and problem solving ability
• Responsible, conscientious and dependable
• Willing to take calculated risks
• Self-discipline and well organized
• Good planning ability
• Flexibility
• Good ability to work under pressure and handle a demanding work environment
• High energy levels and drive

Skills, Experience & Education    

Qualifications & Experience :

• Completed 3 year marketing/sales degree/diploma
• Minimum of 5 years managerial experience
• A minimum of 3 years Sales experience in an FMCG environment
• Valid code 08 drivers license, unendorsed