Senior Content Specialist at Hollywoodbets

You Bring:

• 3 - 4 years’ experience in Content Marketing/Copywriting.

A Bonus To Have:

• Certificate/Diploma/Degree in Marketing or related field.
• Valid driver’s license.

What You’ll Do For The Brand:

• Create compelling written sports content across several different websites and blogs.
• Provide leadership and guidance to the Content Team.
• Assist the Digital Content Strategist/Content Manger with overall strategy + implementation.
• Proofread and edit internal as well as correspondence writers’ work.
• Have a deep understanding of trends throughout the world across multiple sporting codes
• Create informative content highlighting new games and products released by the business
• Create and manage an editorial calendar and ensure timeous publication of its contents
• Keep tabs on industry-related news/sports news in order to generate content around trending topics
• Research competitors and provide suggestions for improvement
• Measure ROI and KPIs
• Regular audits, both large and small
• Review analytics and create reports on key metrics
• Collaborate with marketing team

Other:

• Ability to work under pressure and in a fast-paced growing environment.
• Will be required to travel from time to time.
• Ability to think independently with minimal supervision.
• Basic understanding of HTML and web publishing.
• Knowledge and experience in working with WordPress’ Content Management System.
• Comprehensive knowledge/understanding of various sporting codes relevant in South Africa – soccer, rugby, cricket, golf, horse racing, F1 etc.