Senior Specialist, Marketing at Mastercard

Key Responsibilities: 

• Develop, execute, and monitor marketing campaigns across various channels (digital, print, social media, email, etc.). 
• Collaborate with internal teams (e.g., Business development, product etc) to align marketing strategies with company objectives.
• Conduct market research to identify trends, customer needs, and competitor strategies.
• Analyse campaign performance using specified measures and evaluation metrics.
• Manage budgets for marketing campaigns and ensure cost-effectiveness. 

All About You: 

• Bachelor’s degree in marketing, Communications, or a related field. 
• 3 - 6 years of experience in marketing, preferably in digital marketing or a related area.
• Strong written and verbal communication skills.
• Analytical mindset with the ability to interpret data and derive actionable insights.
• Creativity and attention to detail.
• Candidates must be eligible to work in South Africa, as well as eligible to apply for travel visas as required by travel needs which might arise from time to time.
• Ability to work independently and as part of a team.
• Strong organizational and time management skills.
• Flexibility and adaptability in a fast-paced environment. 
• This role is ideal for candidates with a passion for marketing, a data-driven mindset, and a desire to contribute to impactful campaigns.