Job Openings at Dentsu

Key responsibilities:

• Ensures digital campaigns are trafficked effectively to achieve expected performance targets
• Owns implementation of Ad Operation recommendations and is responsible for troubleshooting within platform (e.g. GCM)
• Ensures campaigns are set up correctly and ad creative are in the correct format
• Proactively reviews and manages client data to ensure optimal performance on all campaigns
• Tracks and reports on campaign results, gathers data analysis and participates in weekly calls
• Identifies non-compliance with established taxonomies and initiates correction processes to ensure data consistency
• Oversees the campaigns' performance against client key performance indicators
• Develops and maintains relationships with client team and other disciplines to nurture performance growth
• Drives effective client relationships with accurate and timely performance communication
• Delivers accurate campaign setups and thorough testing
• Manages and prioritises the executive and analyst workflow
• Ensures best in class delivery of Ad Ops work
• Builds strong relationships across client services team and with client
• Delivers ongoing training to the team to ensure consistent and industry-leading expertise around ad serving platforms and other relevant technology
• Communicates and manages relationships with internal and external clients
• Communicates and manages relationships and training with media partners
• Ensures all campaigns are trafficked in compliance with established data taxonomies
• Provides subject matter expertise in at least one connected tech stack (i.e. Google)
• Deploys site side tracking across multiple tag management solutions (e.g. GTM)
• Supports operational activities and drives excellence in customer service through accurate and consistent delivery and supplier operations
• Supports a culture of operational excellence in all client operations processes and activities.
• Supports the team in running analysis and problem-solving sessions to improve day-to-day work and support in resolving issues with the broader business
• Collaborate with 3rd party suppliers, including digital agencies and partners
• Develops key media owner and senior client relationships to enhance our offering
• Uphold a positive working culture, ensuring the organization is recognized for maintaining a strong reputation with all internal and external stakeholders
• Ensure monthly reporting and insights sessions take place and that the actionable outcomes are implemented by specialists.
• Attend key client meetings with campaign managers.
• Drive effective collaboration across account manager teams.
• Integrate and articulate digital thinking, platforms and solutions within the planning teams
• Establish innovative shared strategy products and processes.

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Key responsibilities:

• Defines the strategies of the current and potential clients in partnership with the Account Manager
• Plans and manages SEO initiatives, manages account priorities, client performance and team project planning
• Execute operational activities for client accounts, e.g. keyword analysis and keyword research, assist with SEO audits, reporting, content optimisation, meta-data optimisation​
• Analyses the clients' targets and objectives in order to offer creative solutions
• Prepare clients’ presentations and reports​
• Contributes to client meetings and QBRs as needed
• Identifies opportunities to develop the accounts and finds synergies between disciplines
• Identify potential for up-sales and propose up-sales possibilities where possible
• Assist with pitch slides upon request from TM/Specialist/Lead 

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Key responsibilities:

Analytics Management:

• Design, develop, and support web analytics instrumentation architecture.
• Regularly evaluate and update the analytics environment to ensure stability, flexibility, scalability, and futureproofing.
• Develop custom JavaScript for Google Tag Manager to create events and triggers.

Reporting and Visualization:

• Build and deliver standardized and custom reports for business stakeholders.
• Develop and manage dashboards, ensuring quality and accuracy through independent checks.
• Utilize BigQuery for advanced data analysis and integration with Google Analytics.
• Implement and manage data solutions within Azure to support marketing analytics.

Collaboration and Communication:

• Partner with analytics teams on measurement strategies for customized site experiences.
• Liaise with vendors and third-party representatives to maintain and develop relationships.
• Manage client relationships on medium-sized reporting and visualization projects, ensuring clear communication and detailed performance reporting.

Client Service:

• Managing media brand expectations.
• Day to day administration – meeting minutes, agendas and timing plans.
• Deadline and Project management
• Strategy guidance and input in order to drive the business objectives.
• Attending status /other meetings with media brands.
• Ensure monthly reporting and insights sessions take place and that the actionable outcomes are implemented by you and your team.
• Attend key client meetings.
• Uphold a positive working culture.
• Represent Dentsu Performance in a professional and positive manner with both internal and external stakeholders and in doing so reflects the values of the Dentsu.

Commercial and service ownership:

• Ensuring processes are in place with the rest of the team to deliver streamlined campaign performance and delivery.
• Scopes and estimates level of effort new projects with guidance from Directors and Head.

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Key Responsibilities

• Works on multiple, large or complex clients and develops overall strategy and goals for the Performance team
• Provides day to day implementation, optimisation and upload of client campaigns through direct input within Google Ads, Bing.
• Liaises with vendors and third-party reps to maintain and develop relationships and build knowledge of new features and betas
• Interprets performance reports to provide actionable insights and analysis to meet campaign objectives
• Provides accurate client communication that details performance and return on investment via campaign reporting and analysis
• Contributes towards overall Digital recommendations in line with Dentsu performance and client objectives
• Ensures best practice and innovation in all Paid Social activities
• Advise and share information on Dentsu Performance digital Capabilities, communications, and services with the wider organisation (media brands).
• Research solutions and make recommendations to all relevant teams regarding digital innovation
• Ensures best practice, consistency and innovation in all Performance activities
• Ensures the Performance offerings are aligned with clients' objectives and organisation
• Ensures knowledge-sharing across teams and engages in cross-channel strategic planning​
• Plans accounts and growth opportunities, working closely with the Media Brands
• Liaises with channel leaders to standardise work output across the Performance disciplines
• Daily updates of Budget Trackers

Client Service

• Day to Day management, relationship and financial health of the account needs to be managed.
• Managing media brand expectations.
• Day to day administration – meeting minutes, agendas and timing plans.
• Deadline and Project management
• Strategy guidance and input in order to drive the business objectives.
• Attending status /other meetings with media brands.
• Ensure monthly reporting and insights sessions take place and that the actionable outcomes are implemented by you and your team.
• Attend key client meetings
• Uphold a positive working culture.
• Represent Dentsu Performance in a professional and positive manner with both internal and external stakeholders and in doing so reflects the values of the Dentsu.

Commercial and service ownership

• Ensuring processes are in place with the rest of the team to deliver streamlined campaign performance and delivery
• Manage overspend and underspend – Track monthly across all clients
• Budget trackers to be updated on a daily basis