Jobs at Colgate-Palmolive

Core Responsibilities:

• Overseeing the creative, media and digital strategy for the company to drive Brand Connected Experiences, Creative Excellence and data-driven performance
• Drive global digital and media strategies into the Hub to grow digital transformation and demand generation mindset
• Drive strong collaboration with Division IBE and Brand
• Co-design with the Brand leads how to grow mental availability across brands through digital & traditional media
• Manage the delivery across holistic search, websites, social media, programmatic media, CCX, Retail Media/Digital Commerce and Creative Excellence
• Regularly measure, analyze, and report performance of all digital marketing campaigns, and against goals (ROI and KPIs)
• Track and manage related budgets, including opportunities to optimize/maximize ATL investments in paid/owned/earned media given synergies with offline activation and traditional media
• Regularly identify trends and insights through credible third-party sources, sharing this with key team members to ensure broad competency development
• Explore and discuss alternative approaches for campaigns with the agency, with particular focus on influencer marketing/KOLs
• Manage the local agencies effectively at keeping financials in control, scope of work and organizational capabilities in place
• Seek efficiencies in agency relationship and be in close contact.

Required Qualifications - 

• Bachelor’s degree with Business Administration or relevant field; MBA preferable
• Minimum 6 years of media and digital experience - agency experience a plus
• Minimum 5 years experience in Marketing, with an excellent track record in brand management

Demonstrated experience:

• Media Planning / Media Management
• Precision Marketing / Using Data
• People Journeys
• Proficiency in Search (Organic, Paid & Content)
• Digital Commerce & retail media
• CRM IP Data
• Programmatic - DCO capabilities 
• Personalisation at Scale
• Retail Media

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Job Responsibilities :

• Develop brand growth plan for brands under person's control, including new product strategy development & execution
• Responsible for financial and SOM KPIs delivery  - e.g. projecting brand volume, profit, market share, delivering brand P & L
• Understand and analyze company, channel, category, consumer and shopper data effectively
• Analyze and drive insights from sales trends, competitive performance and industry trends to recommend strategic choices and actions to drive the business.
• Work closely with Local Brand Marketing colleagues, local & Cluster retail marketing and cluster customer development to align timing and content of in-store activation, social media and eCom programs
• Assist Director of Marketing HPC on budget management to reconcile all spend on a monthly basis
  Assist in the development and execution of marketing support initiatives to drive core base business products
• Drive excellent execution of the support plan
• Support innovation projects and leads the execution with the cross-functional team
• Proactive acting on the brand performance and eager to identify new opportunities to drive additional growth and cost saving opportunities
• Supports managing media, consumer and trade promotion, market research, product development, pricing, volume and operations planning, and financial mix of brand/product line.
• Support media production process and budget
• Manage business decisions in partnership with brand leaders and present related activities to Senior Management for review and direction setting.
• Support ANP management for own category

Required Qualifications :

• Bachelor's Degree in Business Science/Mgt/Commerce, Marketing or related fields (Honours Degree advantagous)
• 2+ years Experience in Marketing/Trade Marketing or Advertising/Research Agency/Innovation
• Experience in brand marketing, or management consulting
• Critical thinking & problem solving
• Brand marketing knowledge
• Effective communicator
• Confirmed operational results
• Knowledge of Retail Environment strategy
• Influence without direct authority, negotiate optimally and form relationships with cross functional team members
• Ability to lead multiple tasks simultaneously
• Handle ambiguity & complexity
• Be proactive & a self-starter