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  • Posted: Nov 29, 2017
    Deadline: Not specified
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    For 50 years, we've been using our technology and expertise to make payments safer, simpler and smarter. Innovation is at the heart of Mastercard’s 50-year history. We take an innovative, value-driven approach to the solutions we create and services we offer, making transactions faster, easier, and more convenient and secure. One of the many ways in...
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    Marketing Lead for South Africa and SAEM

    Job description

    Requirements

    This role is to lead Marketing in the South Africa and SAEM markets and is responsible for:

    • Building brand strength and preference based on solid consumer insights
    • Overseeing marketing programs to ensure best alignment of Mastercard resource against marketing to drive incremental profitable GDV and revenue
    • Maximising franchise value by delivering greater customer support and increased value to key customers across South Africa and SAEM markets
    • Be a key driver of operational effectiveness through in-depth integration within ecosystem partners’ activities to deliver on Mastercard’s digital agenda in South Africa and SAEM markets
    • Ensuring consistency with worldwide global brand positioning
    • Ensuring marketing resources and investments dedicated to efforts that are both relevant locally and in alignment with regional and global priorities and strategies
    • Align and coordinate promotional and marketing activities within the broader marketing eco-system in line with product delivery strategy and Mastercard brand DNA

    Method of Application

    Interested and qualified? Go to Mastercard on mastercard.wd1.myworkdayjobs.com to apply

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