The Marketing Coordinator will support the work of the marketing manager on projects directed at maximizing company profits and developing partnership strategies or marketing campaigns. The role is vastly suited to a candidate with a strategic, creative and result-driven mind-set that can handle a fast paced working environment.
Minimum Requirements
- A minimum of 2 years marketing experience preferred.
- National Diploma in Markerting
- Comfortable sourcing new business and presenting at a senior management/executive level
- Must possess a high level of enthusiasm, energy and desire to succeed
- Must be highly organized and able to manage time effectively to drive maximum productivity
- Exceptional verbal and written communication skills
- Familiar with CRM (Customer Relationship Management) tools
- Excellent ability to use PowerPoint, Excel
- Must possess business acumen, numerical skills, creativity and good team-working skills
- compiling and distributing financial and statistical information such as budget
- analyzing questionnaires
- writing reports, company brochures and similar documents
- organizing and hosting presentations
- assisting with promotional activities
- visiting external agencies
- assist in organizing market research.
- work closely with employees in other functions, such as advertising, market research, production, sales and distribution.
- articulate the company's value proposition and solution offering
- aaintain day-to-day communications with channel partners. Specific focus will be around pricing, new products/service offerings and communication developments.
- assist/Conduct regular meetings with key partners to maintain corporate relations and a preferred energy partner status
- revision and methodological storage of legal docs
- evaluate new partnership opportunities and ensure best practice in the negotiation of MOU agreements
- gather market and competitor intelligence and feedback monthly on new insights
Market Analysis and Segmentation
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To perform market researches and analysis on competitors as well as on the effectiveness of sale/channel contacts;
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to perform customer profiling and segmentation and to carry out data collection and analysis regarding the contact channels;
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To monitor the integrated profitability of a single target, product and service.
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To provide a benchmarking analysis of competitors kits/products/services offers on a quarterly basis
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To analyze consumption trends and identify the most popular offers
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