SEO Analyst at Clicks2Customers

Global Digital Marketing specialists clicks2customers are looking for a SEO Analyst to join our team based in the Foreshore, Cape Town.

Who are we looking for?

Do you flourish working in an international environment?  Is SEO more than just a job to you? Are you solution driven no matter what and thrive on challenges?

No matter what the role, our company hires like minded people who share our values. These are: think like a customer, work as a team, be quick and proactive, set standards as opposed to just following them, and under promise and over deliver.

So, who are we?

We are international, tech savvy and forward thinking specialists in digital marketing. In our Cape Town office you will find our industry specialists who work within different realms of the digital marketing space all under one roof. We operate under the holding company incuBeta Group - which also houses the brands DQ&A, NMPi and Interface Media.

Why would you want to work for us?

Great coffee, a table tennis table and an exceptional view are just some of the little perks of working here. We also have custom personal development plans for our staff, a wealth of international experts to learn from, and an excellent company culture.

Responsibilities

• Execute tests, collect and analyse data, identify trends and insights in order to achieve maximum ROI in organic search campaigns

• Track, report, and analyse website analytics and SEO initiatives and campaigns

• Perform ongoing keyword discovery, expansion and optimisation

• Deploy an effective local and long-tail search strategy

• Research and implement search engine optimisation recommendations

• Research and analyse competitors in great detail

• Develop and implement off site strategies

• Work with development teams to ensure SEO best practices are properly implemented

• Work with editorial and marketing teams to drive SEO in content creation and optimisation

• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

• Management of all aspects of client campaigns including account management and attending weekly calls and meetings

Requirements

• Proven SEO experience and direct management of SEO campaigns (experience with SEO in eCommerce a major advantage)

• Solid understanding of performance marketing, conversion, and online customer acquisition

• In-depth experience with website analytics tools (e.g, Google Analytics, Omniture an advantage)

• Experience with important SEO data tools (Google Search Console, Microsoft Excel, Screaming Frog, and online WebCEO)

• Working knowledge of HTML, CSS, and JavaScript development and constraints

• Up-to-date with the latest trends and best practices in SEO

• Exceptional attention to detail a must