Analytics Manager - Johannesburg at Jellyfish Online Marketing

Job Description

• The Analytics Manager will play a key role in designing, developing, and validating digital measurement. This role will drive long-term value to the client by implementing customised analytics solutions that support business success.
• You will be responsible for the day-to-day management of assigned client accounts, focusing on consulting, data implementation, testing and presenting key findings to drive change. Reporting to the Analytics Director.

Your primary responsibilities will include:

• Be passionate and experienced in digital measurement. Be proficient in web and app analytics tracking, insights and reporting as well as possess a strong understanding of the media ecosystem, particularly GMP
• Be proficient in server-side tracking, app measurement, and cloud solutions to enhance measurement and activation.
• Define a measurement framework by identifying relevant data sources and KPIs aligned to business goals
• Provide support and mentorship for other team members, ensuring they can progressively take on more complex tasks and upskill others
• Work with large clients across SA, UAE and UK to develop analytics solutions, including analytics implementation, troubleshooting, data analysis & insights, and present respective solutions to key stakeholders.

Qualifications

• 3+ years experience with Google Analytics and Google Tag Manager, Looker Studio, Google Cloud and Firebase
• Developing analytical and visual thinking skills, with the ability to identify business questions, pain points, and opportunities and develop actionable recommendations.
• Ability to clearly communicate processes, strategies, and general requirements to all partners
• Able to manage projects and delegate to ensure that all deliverables meet Jellyfish standards within set deadlines
• Able to stay positive under pressure, work with a diverse set of partners, and live Jellyfish's values: be positive, be the solution, be passionate, be accountable, be you

Advantageous

• Experience with app measurement implementation and debugging including but not limited to deep linking, MMP implementation, and Firebase
• A high-level understanding of regulatory change (GDPR, DMA, etc)
• Experience with Google Cloud Platform and BigQuery and the ability to query large databases and write SQL queries
• Experience with sGTM and knowledge of the sGTM pantheon
• Experience with other analytics platforms such as Adobe Analytics
• Experience working within an agency