Brand Analyst & Coordinator at Sanofi

Brief Description Of Key Performance Areas

• Deliver market and business performance understanding via secondary data sources and package monthly performance through updating various dashboards and reports to be shared with stakeholders across the Africa Zone
• Support business and brand on strategic analysis to support brand plans, budget planning and other ad hoc initiatives across the Zone
• Maintain and support appropriate market information systems and tools (i.e. QlikView (IMS), Profit Pool, BPT, social listening) as a source for insights
• Conduct join the dots analysis leveraging multiple data points to unpack burning issues. Package and share reports with actionable insights and identify growth opportunities.
• Support the execution of market research projects (qualitative and quantitative) as per the CMI learning plan across the Zone
• Partner with the regional CMI team and the global COE on analytical projects such as MMM and PVN analysis.
• Provide administrative support as and when required to PMO on CHC specific projects

Behavioural Dimensions Required (e.g. Managerial, Communication, Etc.)

• Strong analytical and problem-solving skills with excellent attention to detail
• Highly results oriented, attention to detail and proactive
• Dynamic, resilient and able to work in a fast-paced environment with the ability to multi-task and cope under pressure
• Strong work ethics and values including trust, integrity, teamwork and confidentiality
• Highly results orientated with a desire and ability to take full ownership of projects and produce high quality work
• Proactive and has the ability to be self-managed
• Strong skills in managing complexity and ambiguity
• Use initiative within the framework of the job scope and its level of authority

Other Job Specific Skills:

• Experience in quantitative data analysis
• Experience in using syndicated data sources such as IQVIA, IRI
• Solid market research understanding with the ability to lead the execution of multiple research projects (qualitative and quantitative) across markets in Africa
• Microsoft Office tools especially Excel Advanced
• Experience using qlikview advantageous
• Project management experience
• Well organized, rigorous and highly analytical
• Excellent communication and presentation skills
• Experience in working at cross functional level and achieve tasks through the interaction with others in a cross functional team
• Excellent verbal and written communication skills

Minimum Skills / Experience And Knowledge Required (competencies)

Ideal Qualifications

• Minimum Degree qualification preferably in Business, Commerce, Statistics

Years of experience:

• 5+ Years in a consumer insights role with a background in analytics preferably in an FMCG company

Languages:

• Fluent English (spoken & written)