Brand Head Mr Price (6 Months FTC) at Mr Price Group

Job Description

• We are looking for an experienced and commercially driven Brand Head - Kids to lead the strategic direction, growth, and performance of our Kids portfolio. This is a 6-month fixed-term contract (FTC), responsible for driving brand performance, customer engagement, product strategy, and cross-functional execution to achieve business objectives.

Responsibilities

• Develop Seasonal Marketing strategies (across all channels) to ensure integrated marketing solutions are considered to reach annual and seasonal business objectives.
• Allocate and manage budget for each project/channel to ensure funds are invested wisely and according to plan.
• Manage multiple omni-channel campaigns and ensure timing and process is being adhered to.
• Brief and liaise with media agencies to finalize the media schedules and strategies and ensure critical analysis of media schedules against marketing objectives.
• Mentor, guide and work with Brand Project Managers/Coordinators so they are well equipped to assist on fulfilment and execution of the marketing plans alongside you in order to ensure a high performing team that achieves set marketing KPI's.
• Develop strong relationships and work closely with all key stakeholders including creatives, shoot team, merchants, ecommerce, and visual merchandise team.
• Critically analyze creative work against your marketing briefs to ensure it delivers on the objectives of the campaign.
• Work with marketing effectiveness team to define objectives and measurables of each campaign to ensure marketing effectiveness reports give appropriate insights post campaign and assess what has been effective and what needs to be considered in the future seasonal Marketing plans.

Qualifications

• Relevant Marketing, Brand Management, Business, or related tertiary qualification.
• Minimum of 6+ years' experience in a Marketing/Brand Management role, preferably within a retail environment, with at least 3+ years in a leadership or management position.
• Experience within the Kids/Fashion retail sector will be advantageous.
• Proven ability to lead and collaborate with cross-functional teams.
• Strong experience in developing and executing successful brand and marketing campaigns from concept through to implementation.
• Excellent written and verbal communication skills, with strong numerical, organisational, and problem-solving abilities.
• Effective presentation, stakeholder management, and interpersonal skills.
• Advanced proficiency in Microsoft Excel, Word, PowerPoint, and Outlook.
• Ability to thrive in a fast-paced, high-pressure environment.
• Strong ability to prioritise, multitask, and deliver results within tight deadlines.
• Demonstrated analytical, budget management, and commercial decision-making skills.
• Expertise in digital marketing, social media, and creative brand solutions.
• Passion for fashion, customer trends, and the Kids retail market.