Business Unit Director at OLIVER Agency

ROLE MISSION

• Working in partnership with our client, the Business Unit Director will lead insightful communications plans, strategies and creative work, together with effective implementation; drives allocated Accounts proactively from a Business Perspective; is ultimately responsible for the relationship between Agency and Client (driving strong & enduring Client/Agency working relationships), drives Integration of the Agencies offerings effectively. Is ultimately responsible for all financials & profitability (for Client and agency). The BUD also has a strong HR and people management focus.

WHAT YOU WILL BE DOING IN YOUR ROLE

Client Service / Business Management

• Manage the delivery and set income targets for one or a group of clients
• Explore and recommend new cost effective/innovative methods to deliver campaigns
• Overall delivery of client briefs through active team management and distribution of workload
• Manage all day-to-day activity relating to the client account
• Understand the role of communication within the broader business context to aid the development of the agency's relationship with the client from advertising supplier to marketing communication partner and Brand Leader
• Ensure a thorough understanding of the production processes and costs in order to maximise agency profitability and client budgets
• Deliver business initiatives that enhance the development of skills, knowledge and good practice
• Deliver tactical solutions when necessary to achieve higher quality within the confines of cost and time ensuring that any change is clearly communicated across the business
• Implement change within the business to achieve operational excellence to take the lead as brand leaders with the Client and throughout the agency
• Case Studies: ensure detailed strategic case studies of all campaigns on are kept and updated on a quarterly basis
• Explore and secure opportunities for organic growth and cross-selling
• Assist with New Business activities e.g. Project Management of a pitch
• Ensure clear understanding of the client's business requirements and to translate this into clear deliverables for your team
• Lead & drive integration between various agencies working on the Client's account
• Adhere to company guidelines, such as timely completion of performance conversations and time sheets, accurate revenue forecasts and achieving ultimate utilisation of budgets and targets
• Ensure understanding of the relevant client contract and relevant legal/regulatory guidelines
• Actively network within the industry to identify and create potential leads, contacts and opportunities.
• Lead and drive integration between various agencies working on the client's account

Client Relationship Development

• Seek to extend the realm of the client relationship and aim at delivering business solutions for the client, e.g. digital activation
• Continuously provide input into the strategic direction of each client account and ensure communication of any directional changes to your team and to the creative teams
• Seek opportunities to develop more business opportunities for your client, utilising additional services whenever possible
• Routinely review client account with management to assess business potential and profitability of account relationships
• Ensure that neither the agency nor the client veer off the strategy
• Build the strength of the business relationship through delivery of value added services
• Debating and agreeing final creative work with direct reports as well as the Creative Director as well as lead the client creative presentation process

Collaboration and Team Work

• Raise the profile of the Department and foster good relationships across all divisions in the Company
• Work in partnership with the creative teams to provide excellent creative solution for your client's needs at all time
• Work with all departments to improve efficiencies and delivery on all accounts

Team Leadership

• Manage your team by coaching, training and career development
• Help to create the best standards that will become OLIVER best practices
• Manage the performance of your team to continuously achieve or better income targets
• Allocate resources within your team to maximize skill set and client coverage
• Coach and mentor individuals to develop the skills and talent that exist within the agency
• Create clear development plans for your team and yourself in line with business and individual needs
• Build respect and loyal commitment of Account team