Campaign Manager at takealot.com

This role reports to the Head of Performance & Projects

Your responsibilities will include

From a Management perspective:

• Run, Optimise, and Manager our performance channels, with reporting on a daily, weekly, and monthly basis to the internal and external stakeholders.
• Liaise with other departments to direct the marketing priorities that enable business success.
• Build and maintain relationships with our commercial partners at an account manager level.

From a Technical perspective:

• Technical implementation of campaign strategies (campaign setup, bidding strategy executions, and feedback loop), and A/B test across all performance marketing channels.
• Run, Optimize and Manage our campaign sets across various channels(Google, Facebook, TikTok etc) and platforms (web + app)
• Develop, scale and continuously refine and optimize our campaign strategy for the future, ensuring our full-funnel marketing strategy complement each performance channel.

Attributes required:

• Data-driven decision-making capabilities with the ability to converse with all levels of management about their approach.
• A strong problem-solving and solution-orientated mindset.
• Attention to detail in all levels of their approach to campaign management. (Campaign set up and reporting)
• E-commerce experience (Required)

Qualifications and Experience:

• A tertiary qualification is required preferably in Marketing, Statistics, Mathematics, or Computer Science
• At least 1-3 years of experience in a campaign manager role.
• Certifications: Google Ads (Required) Google Analytics (Required) DoubleClick (Beneficial)
• Experience on the following platforms:
• Google Ads (Required) - Includes Search(Required), Shopping(Required), Discover(Beneficial), YouTube(Beneficial), and App Campaign (Beneficial)
• Google Marketing Platform: (Having experience across all is beneficial but not required)
• SA360 (Beneficial)
• DV360 and CM360 (Beneficial)
• GA360 (Beneficial) and GA4(Beneficial)
• Beneficial Experience on the following platforms: (Experience on these platforms is highly beneficial to an applicant)
• Meta Ads ( Facebook, Instagram, Whatsapp)
• TikTok
• Snapchat

The Environment:

• takealot.com employees are entrepreneurial and dynamic, smart, customer- centric, fun and have the shared ambition of takealot.com being the leading e- commerce company in Africa.
• We have fun, work hard, take ownership, work in teams to create solutions, and are always open to direct feedback/new ideas on where we can improve.
• We are short on ego and high on output.
• We are doers and not only thinkers, its all in the execution after all.
• We love what we do and what we are creating.

We seek to Employ an Extra Ordinary Mind who:

• is forthright but respectful
• is an expert at doing, who can not only design but also execute
• is analytical, able to use data to make decisions
• is competitive, self-directed and strive to be the BEST (GREAT requires a lot of work and does not only happen during business hours
• is passionate about the potential of e-commerce and delivering a world-class customer experience
• is entrepreneurial, thrives under change and accepts it is a constant and always looks for solutions to do something better and faster
• is able to think about problems from a business perspective using technical and product input
• is curious and challenge the status quo
• is innovative and enjoys iteration
• is collaborative
• will be at the cutting edge of developing new concepts for takealot.com.
• thinks like an owner of the business.