Content Specialist (Digital Marketing) at Hollywoodbets

Responsibilities

• Create compelling written iGaming and sports content across several different websites and blogs
• Proofreading and editing of internal as well as correspondence writers’ work
• Having a deep understanding of trends throughout the world across multiple sporting codes as well as across the iGaming landscape
• Creating informative content highlighting new games and products released by the business
• Created and manage an editorial calendar and ensure timeous publication of its contents
• Keeping tabs on industry-related news/sports news in order to generate content around trending topics
• Research competitors and provide suggestions for improvement
• Measure ROI and KPIs
• Regular audits, both large and small
• Review analytics and create reports on key metrics
• Collaborate with marketing team

Other 

• Ability to work under pressure and in a fast-paced growing environment.
• Will be required to travel from time to time.
• Ability to think independently with minimal supervision.
• Basic understanding of HTML and web publishing.
• Knowledge and experience in working with WordPress’ Content Management System
• Comprehensive knowledge/understanding of various sporting codes relevant in South Africa – soccer, rugby, cricket, golf, horse racing, F1 etc.

Qualifications

• Matric -   Yes
• Valid driver’s license Essential -  Advantageous
• Certificate/Diploma/Degree in Marketing or related -  Advantageous
• 2-3 years’ experience in Content Marketing/Copywriting