Digital Marketing Administrator at Kaelo

KEY OUTCOMES:

Communication:

• You will be required to respond to emails received in response to external mailer campaigns, timeously and in a courteous manner.
• You will also be required to respond to internal and external partner emails, assisting them where possible, or handing it over to the correct channel.
• You will also be required to respond to or assist with responses to comments on various platforms.
• Excellent email etiquette required.
• Calm attitude

Reporting:

Along with the Marketing Operations Manager, your reporting duties will be to:

• Obtain data from various advertising platforms and internal systems, relating to performance, manipulate it into the correct format and upload it into systems and reports.
• You will be required to assist with sending weekly reports to our advertising partners.
• Requires attention to detail.
• Advanced Excel.
• Accuracy.
• Ability to identify solutions to reporting challenges.

Financial tasks:

• Along with the Marketing Operations Manager and working with the various financial and sales teams across the company.
• Assist external partners with their invoicing.
• Follow up with the finance team to ensure partners are paid.
• Work with the billing team to provide reports for sales commissions and fees.
• Assist the billing team in sending out SMSs to notify clients of their debit order dates or if any problems with their debit orders.

Marketing Platforms:

You may be required to assist with the running of advertising on certain advertising platforms, such as:

• Bing
• Reddit
• TikTok
• Facebook
• Testing:
• Along with the Marketing Operations Manager, IT department and external agencies, you will be required to assist in routine website testing, to ensure leads are captured, tracked and transferred through the lead cycle correctly.

Qualifications:

REQUIRED:

• 5+ years preferably within digital marketing environments including campaign management, digital agency, media buying or affiliate marketing.
• Demonstrate an understanding of paid media strategies across digital platforms including affiliate marketing, Google, Email and SMS marketing, Facebook, TikTok, Bing and other platforms.
• Ability to use reporting to glean insights that lead to actionable improvements across marketing channels.
• Detail-oriented, ability to work cross-functionally and interest in understanding the business is a must.
• Must be able to multitask, prioritise work, and manage time efficiently.

EDUCATION: QUALIFICATIONS: ACCREDITATIONS WITH PROFESSIONAL BODY REQUIRED:

• Relevant qualifications in marketing or advertising will be advantages.

TECHNICAL SKILLS OR KNOWLEDGE:

REQUIRED;

• Microsoft Suite, specifically Excel, Power Bi, PowerPoint and Word

PREFERRED;

• Marketing software, ideally marketing automation platforms.