Digital Marketing and Design Specialist at Talented Recruitment Specialists

• A prestigious fragrance, cosmetics and personal care brand in Ballito is looking for a creative, hands-on Digital Marketing & Design Specialist.
• Turn briefs into standout campaigns across social media, paid ads, email, e-commerce and in-store marketing. You’ll own the process from design to execution and reporting - working at pace, taking initiative and keeping every touchpoint on brand.

Duties and responsibilities:
Design the work:

• Design the majority of the content yourself — social posts, paid ad creative, email templates, website and Shopify banners, in-store support material, promotional artwork.
• Work in Adobe Creative Suite for the heavier design work and Canva for fast-turnaround and template-based assets.
• Keep everything on brand and consistent across channels.

Run campaigns end to end:

• Roll a single campaign out across all its touchpoints — organic social, paid assets, email, website and Shopify, in store where needed.
• Own launches and promotions from asset creation to live, including the sequencing of what goes out when.

Paid media:

• Build, load and optimise paid campaigns, mainly Meta and TikTok.
• Manage audiences, budgets and creative testing at a working level.
• Report on spend, reach, engagement and sales impact in plain numbers, with a view on what to change next.

Email and e-commerce:

• Build and send campaigns in Klaviyo — design, copy layout, segmentation, scheduling and results.
• Update Shopify — products, collections, banners, landing pages and promotional mechanics.

Influencers and creators:

• Brief influencers and creators against the campaign, send through product and messaging, and chase delivery.
• Collect the content back and repurpose it into paid and organic assets.

Run your own traffic:

• Take briefs, log them, and manage them through to delivery.
• Hold your own deadline list and flag clashes early. Nobody will be trafficking jobs on your behalf.
• Keep everyone updated on what is in progress, what is landing when, and what is at risk.

Requirements:

• Strong graphic design ability, with a portfolio of digital-first work. Adobe Creative Suite and Canva.
• Hands-on digital marketing and social media experience.
• Shopify or an equivalent e-commerce platform.
• Klaviyo or a comparable email platform, with campaign build and reporting experience.
• Practical paid media experience on Meta and TikTok, including basic reporting.
• Able to work at speed across several brands and deadlines at once, and hold quality while doing it.

Nice to have:

• Video editing and short-form content for TikTok and Reels.
• Experience working across more than one brand or market.
• Retail, beauty, fragrance or FMCG background.