Digital Marketing Specialist at Epiroc

Mission of the Role:

• We are seeking a Digital Marketing Specialist to join our Digital Solutions Division (DSD) and help drive digital transformation by leveraging online channels, marketing automation, and ABM campaigns to accelerate revenue growth to support the divisional strategy and create impact.

Your Mission:

• Drive demand generation across social media and inbound marketing channels to increase awareness, engagement, and conversion, ultimately supporting revenue growth.
• Design and manage an end-to-end customer journey, incorporating retargeting, lead nurturing, and lead-scoring strategies to optimise conversion outcomes.
• Monitor, evaluate, analyse, and report on the performance of all digital marketing activities and campaigns to ensure continuous improvement and measurable impact.
• Develop, maintain, and enhance reporting dashboards with key performance metrics linked to digital channels, including website analytics and social media performance.
• Ensure effective local and global execution of digital communication campaigns, with ongoing evaluation of campaign effectiveness and results against defined objectives.

Your Profile:

• At least 5 years’ experience in a B2B environment using digital communication channels.
• Proven experience with online marketing KPIs, ROI measurement, paid media, and marketing automation platforms (e.g. Salesforce Marketing Cloud).
• Strong expertise in social media, digital analytics, and platforms such as LinkedIn, Google, Meta and YouTube.
• Confident collaborator, effective across all organisational levels and with internal and external partners.

This is a 6 months’ contract.

Closing Date: 18 Feb 2026