Head of Marketing at Jem

• The role exists at the intersection of three things: brand authority, commercial rigour, and external presence. Events are our primary credibility engine in 2026. Content needs to reach the right decision-makers repeatedly. The sales team needs sharper tools. And Jem needs a face and a voice that can hold a room.

Marketing at Jem is not an independent empire. It is a support function to sales, and this role exists to make that function work commercially.

WHAT YOU’LL OWN

• Jem’s brand narrative, positioning, and category POV, the story we tell and how consistently we tell it.
• Marketing strategy execution: events as the primary credibility engine, account-based marketing, content distribution that reaches enterprise decision-makers
• Commercial alignment between marketing and sales: the content, enablement materials, and timing that helps deals close
• Jem’s external presence: events, media, industry stages, investor narrative, and customer storytelling
• Leadership of a small, AI-augmented marketing team, Marketing Lead, Content Creator, and multiple AI agents
• Quality gate on everything the team produces, including agent-generated output
• Product marketing discipline: preventing the “I didn’t know Jem does that” problem at enterprise level

WHAT WE’RE LOOKING FOR

• +10 years of marketing experience, with meaningful time at startups or early-stage scale-ups where you had to build, not just manage
• A narrative thinker: someone who can take a complex dual-sided product and turn it into a story a CFO repeats to their HR Director
• Commercial literacy: you think in pipeline, CAC, and retention, not just reach, impressions, and share of voice
• Confident on stage and in rooms: events are central to this strategy, and you’re part of the engine, not just the logistics
• AI-fluent: you already use AI tools in your day-to-day workflow. Not exploring it. Using it.
• A team builder who understands that a small team + well-built AI agents can outperform a bloated team if the systems are right
• B2B experience useful, not essential, we care more about your ability to understand and articulate a buyer’s world than your sector history

WHAT WILL MAKE YOU STAND OUT

These matter more to us than certifications, brand-name employers, or years of experience.

• You built something outside of a job. A consultancy, side hustle, product you tried to monetise, a curiosity path you followed properly. It doesn’t need to have succeeded. It needs to have happened.
• You’ve built a brand people actually remember, not just a company that ran campaigns. If you can point to a brand positioning shift you drove and explain why it worked commercially, that’s the conversation we want to have.
• You’re genuinely comfortable on stage. Presenting to 200 HR Directors at a Sandton venue is part of this role, not a footnote.
• AI is embedded in how you work, not something you’re keeping an eye on. You have workflows, tools, and opinions.
• You’ve worked somewhere resource-constrained, where “build it” was the brief, not “manage it.” You know what it feels like when there’s no playbook.