Winning Form initially began as a premier horse racing form guide with the first of the publication being in circulation from 1987. It subsequently grew into becoming the holding company for the group of entities compromising what’s known today as the Non-Gaming entities, a sister group to the Hollywoodbets Group. These entities are key contributors to the...
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1 – 2 years' Experience in acquisition marketing / lead generation/digital marketing
Degree/Diploma Digital Marketing or Marketing related.
Responsibilities:
Provide analysis to support email, mobile push messaging, Push notification and all social media platforms strategy to support brand growth and online businesses.
Define, implement, and automate weekly and monthly reports of key performance metrics, action items and alerts, and A/B test results.
Help drive All non-gaming entities’ customer activations and retention strategy by using data to optimize lifecycle, batch, and transactional email campaigns.
Help develop programs to maximize customer retention, with a focus on repeat purchase, win-back, cross-sell, and upsell efforts.
Prepare, test and schedule daily email sends.
Plan and implement A/B tests on campaigns for social media.
Maintain social media calendar and gather assets.
Provide ad-hoc reporting and analytical support to the marketing team as needed.
Perform market research and monitor competitor’s email/SMS and push message programs.
Provide daily support to team members and affiliates.
Drive the delivery/execution of all campaigns accurately and on time on various channels.
Optimise marketing campaign strategies
Daily Account checks
Weekly/Monthly reporting
Skills and competencies:
Strong reporting skills.
Strategic thinker with a focus on long-term goals.
Strong emphasis on quality in all outputs.
Holds accountability for actions and outcomes.
Results-driven with a commitment to achieving targets.
Keen attention to detail in all tasks.
Excellent communication skills.
Strong market awareness to stay competitive and informed.
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