Every day, our global brand icons, such as NIVEA, Eucerin and Hansaplast, make more than 500 million consumers in over 70 countries feel good in their skin. Care for consumers and our people worldwide is what has driven us all the time. More than 130 years ago, we invented modern skin care, kept continuously innovating it and still have a clear business focu...
Read more about this company
Deliver the company targets within selected Accounts
Drive profit, growth & gain share
Develop and execute Key Account plans OTIF, evaluate and course correct if necessary
Principle Accountabilities
General – Provides effective co-ordination of sales planning, trade investments, relevant NPD and Re-launches between Sales and Customer Marketing ensuring the achievement of brand and customer short and long term objectives
Sales Targets – Accurate forecasting informed by trends, promotional activity, ROS, customer stock holding and monthly Net Sales target achievement
Customer Meetings – Plan and set up meetings with the relevant customer contacts. Prepare monthly & quarterly customer reviews with analysis and recommendations to address risks and opportunities. Document clear actions and discussion points in customer contact report which must be filed and sent to relevant stakeholders (internally & externally) within 72 hrs of customer meeting
Activities – Negotiate customer activities, deals and promotional confirmations in compliance with the agreed ABP signed off at the beginning of each year. Variations to the plan must be agreed and signed off by the SD. Control and monitor co-op spend and discounts in line with TTC guidelines. Ensure monthly accrual of discounts and spend, in line with monthly forecasting
Assortment – Ensure that all agreed sku’s are listed, ranged and available on shelf at all times. Monthly distribution/availability reviews at DC and store level to be monitored
NPD’s – Launch NPDs to customers appropriately to ensure that products get listed and ranged across all relevant, targeted stores in a timely and efficient manner. Take ownership all launches until the NPD is physically on shelf in all ranged stores
Price Increases – Ensure that PIs are introduced to customers appropriately to ensure that pricing is accepted and facilitated in a timely and efficient manner
Administration – Ensure that all information relating to account responsibility is clearly filed electronically on the BDF Shared drive and/or in paper files. All files must be kept up to date within specified timelines (Trackers, contact reports, FC etc)
Store Visits – Regularly visit the trade in line with set Scorecard targets, reviewing product on-shelf availability, customer specific issues and competitor activities. Feedback and photographs are to be communicated to relevant stakeholders (National Ops Manager, 3rd Party Sales & Merchandising partner, NSM, Marketing & Sales)
Merchandising relationship – Communicate regularly and clearly with the 3rd Party Sales & Merchandising partner ensuring 100% compliance of agreed activities (promotions, GEs, FSUs, Fwd Share, Sales etc)
Trading Terms - Negotiate Trading Terms with customers appropriately to ensure agreements are reached within the BDF trading term parameters.
Pricing – Responsible for the implementation within account responsibility of the RSA BDF Price list, trading terms and the financial consequences thereof. Dealing parameters in both depth & frequency must be adhered to at all times. All relevant supporting documentation to be submitted timeously and within guidelines (SPAs, Sallys, Tallys). Liaise with CSO regarding order processing, pricing discrepancies and the resolution of any issues
Your Profile
BComm Degree or suitable tertiary qualification
Minimum of 2-4 years Key Accounts experience at an FMCG Company.
PC/IT: Computer literate i.e. proficient in Microsoft office (Excel, Word, Power point). Customer and Channel understanding Modern Trade.
Gmail
Yahoomail