Manager: Channel Marketing at Old Mutual South Africa

Detailed Description

• Develop and execute sound channel marketing plans, activities and campaigns to ensure contribution to the achievement of the channel marketing and business strategy
• Plan and execute marketing activities and programs with partners including joint physical and virtual events, above the line and below the line marketing initiatives.
• Work with key stakeholders to manage and assess partner-initiated events before recommending a plan for execution.
• Develop and execute channel marketing plans, campaigns and lead-generation programs in support of the organisations prospecting initiatives.
• Develop and implement functional and cross functional marketing projects, plans, and programs in support of business and strategic plans.
• Support channel managers with the planning and execution of channel events.
• Actively engage channel management on channel marketing budget, effort and measurement.
• Define and implement critical success metrics used to monitor effectiveness of channel marketing.
• Manage internal agencies and specialists to deliver programs and events on time and under budget.
• Develop and implement channel campaigns in order to expand market share and pursue aggressive growth targets.
• Work closely with all aspects of the business to gather product and channel insights.
• Manage channel marketing budget and expenses including forecasting accuracy.
• Lead new product launch efforts in channel including collateral, communication strategy, merchandising procurement and related activities.
• Ensure all channel marketing communications and content align with brand strategies.
• Develop and manage key reports and analytics to measure effectiveness of campaigns and programs to make adjustments as needed.
• Continuous improvement to ensure effective service
  Job Requirements
• Service delivery to ensure customer satisfaction
• Ensure cost efficiency through financial and corporategovernance
• Manage quality people practices
• Bachelor’s degree.
• 5 – 8 years’ experiencein channel marketing in the insurance industry.
• 3 – 5 years’ experienceleading a marketing team.
• Additional Details
• Shortlisted Candidateswill Be Subjected To The Following Statutory Checks
• ITC
• Criminal
• References
• Qualifications
• We reserve the right not to fill the vacancy.
• Should you not receive a response within two weeks, please consider your application as unsuccessful.