Marketing Coordinator (French Speaking) at VUKA Group

Marketing Coordinator (French Speaking)

Are you a strategic thinker with a passion for marketing? If so, we have an exciting opportunity for you to join our team as a Marketing Coordinator!

As a Marketing Coordinator at VUKA Group, you will play a pivotal role in implementing our comprehensive marketing strategy under the guidance of our experienced Marketing Manager or Strategist. Your primary responsibility will be to ensure the successful execution of marketing initiatives aimed at achieving our event targets. This includes coordinating and overseeing various aspects of the marketing plan, from conceptualization to implementation.

Requirements:

• Bachelor or Diploma in Marketing and Communications.
• Must be fluent in French.
• Valid work permit for South Africa & residing in Cape Town.
• Minimum 1 year marketing experience, preferably within an agency or events sector.

Responsibilities:

• Co-ordinate all elements of the marketing campaign to ensure that the deadlines are met.
• Designing and deploying digital & social media campaigns, emails, sms and fax broadcasts, as well as organising the data and tracking results.
• Carrying out research to actively promote Vuka Group conferences & exhibitions on relevant websites ensuring all listings are live and up to date.
• Negotiating marketing partnerships with external organisations.
• Managing the relationships with business partners to co-ordinate and implement marketing activities such as adverts, emails, mailings, banners etc…
• Ensuring website is current and up to date by uploading and refreshing web content.
• Track enquiries and ensure that leads are being passed to the relevant sales teams.
• Updating marketing plans with responses and reporting back on them.
• Liaising with sponsors and exhibitors to maximise on marketing efforts.
• Basic copywriting – improving marketing effectiveness of marketing campaigns by writing and evaluating copy to increase response rate.
• Know and follow branding and communications guidelines of the project and apply to all the tasks.
• Collating, analysing and reporting marketing data and make suggestions for improvement based on the results.
• Assist with data research (new lists, etc.)

We are looking for a proactive and detail-oriented individual who thrives in a fast-paced environment and is passionate about making an impact through marketing. If you possess excellent communication skills, strong project management abilities, and a creative mindset, we would love to hear from you.

Competencies the role require:

• Excellent planning and organisational skills.
• Above average interpersonal, written and verbal communication skills.
• Ability to work independently under tight deadlines.
• Outstanding analytical ability with acute attention to detail.
• Good combination of creative and analytical skills.
• Take initiative and seek responsibility.
• Enthusiasm and motivation to achieve outstanding results.
• Great copywriting skills.
• Good understanding of the latest marketing trends and techniques.
• Excellent verbal and written communication skills.
• Outstanding multitasking abilities.
• PowerPoint, Word and Excel experience a plus.
• Experience with a social media scheduling tool and marketing automation software a plus.
• Understanding of Canva and Video editing tools is a plus.
• Team player with a creative flair to contribute to a fast-paced high performing team.
• Proven digital marketing experience.