Marketing Coordinator at The South African College of Applied Psychology (SACAP)

Roles and responsibilities include, but are not limited to:

• General marketing and customer support
• CRM reporting and support
• Reviewing branding, designs, content and blogs
• Assistance with webinars and events
• Reporting and research
• Website SEO and keyword research
• New course development and branding
• Website and Learning Management System (LMS) branding
• Maintaining various marketing platforms: Wincher, Crystal Ball, Google Analytics, and others

QUALIFICATIONS AND EXPERIENCE:

• Degree/Diploma in marketing and brand management, or similar.
• Strong organisational skills: able to manage multiple projects and deadlines at once.
• Attention to detail and ensures brand consistency, accurate reporting and polished outputs.
• Communication and collaboration between team members in the marketing department.
• Analytical thinking, reporting, research, and using data to guide marketing-related decisions.
• Adaptability and problem-solving: able to pivot when priorities shift or challenges arise.
• Creativity and brand awareness: contributes ideas to content, campaigns and designs while protecting brand integrity.
• Technical confidence and familiarity with marketing platforms, SEO, Google Analytics, WordPress and CRM tools.