In 1992 the company employed less than 5 people who led our first hospital Botshelong Empilweni Private Hospital to open its doors to the Vosloorus community in 1994. With over 20 years of providing quality healthcare in the communities we operate in, Clinix Health Group owns and manages eight hospitals and has approximately 2600 individuals that are working...
Marketing Manager (1-year Fixed Term Contract) - Pretoria
The Marketing Manager takes responsibility for leading and managing all activities in support of the Group Marketing Strategy. They will be responsible for creating and implementing the marketing plan for the hospital, in alignment to the Group Marketing strategy. The incumbent will also take responsibility for General Practitioners and Specialist’s integration strategies. The Marketing Manager will be responsible for the planning of strategic programs and events that build relationships between healthcare stakeholders.
Minimum Qualifications and Experience:
Degree in Marketing or Sales related qualification.
Min 3-5 years’ exposure to strategic marketing, planning and implementation.
3-5 years’ experience in a similar environment.
Stakeholder engagement experience at various levels of seniority (Manco to Exco).
Understanding of the healthcare industry in South Africa advantageous.
Ability to travel (own transport).
Minimum Job Requirements:
Deliver a measurable Doctor-engagement strategy by engaging with medical professionals internally and externally to contribute to the revenue of the
Conduct regular strategic General Practitioner engagement to increase
Generate meaningful leads by identifying professionals who may meet the gap analysis profile (i.e. Doctors required) within the
Conduct bi-annual market research and post-campaign analysis and contributes to market segmentation and strategy
Lead the development and implementation of a Marketing strategy for area of
Meet with relevant stakeholders to review business performance and to drive
Create brand consistency in all marketing and advertising initiatives and manage all marketing activities and service
Interpret research data and take the appropriate focused
Plan and coordinate media in order to maximize budgets on a campaign basis by using 360 degree media
Serve on planning, project management and policy making teams, as a key member of the marketing management
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