Marketing Officer at Busamed Hospital Group

Summary
Marketing Officer will support and execute key marketing activities in line with the overall hospital marketing strategy, which includes but limited to:

• Support hospital marketing and communication campaigns and initiatives
• Implementation of Brand Activation/New Product Launches and events
• In-line with developed and approved strategies the marketing officer will execute GP visits and facilitate the introduction of specialists to GP’s. Further to this you will be required ensure that approved marketing collateral is placed in strategic areas including GP practices
• Work with the hospital marketing manager to ensure that all marketing collateral is in line with the groups corporate brandingguidelines and best practices
• The role will require liaison with patients, doctors, and staff member with escalation of matter to senior management
• Working alongside the hospital marketing manager assist the human resources team with staff events in line with employee forum activities
• Execute CSI initiatives as determined by management strategies
• Assistance with patient satisfaction/experience projects and management of complaints as passed down by the management team
• Facilitate doctor relationship initiatives as determined by management
• Execution of planned CME/CPD programs and activities
• Maintain an up-to-date doctor’s database
• Manage staff uniforms

Requirements

• Grade 12 qualification essential
• Marketing, PR, HR or Communications tertiary qualification would be advantageous
• Computer Literacy – Proficient with Microsoft Office (Word, Excel, PowerPoint, and Office
• Excellent written and verbal skills

Work Experience

• Minimum 2 years’ work experience in marketing or similar roles
• At least 1-year should be within the private healthcare environment

Knowledge

• Drivers Licence and own vehicle is essential
• Must be willing to travel
• Must be willing to work after hours and on weekend to execute and facilitate events