National Sales Manager Sport (12624) at The South African Broadcasting Corporation (SABC)

KEY ACCOUNTABILITIES

• Initiative and participate in sales pricing and tactical pricing initiatives.
• Develop and monitor operational sales strategies in conjunction with the Sport division, to achieve revenue target and increase market share against the primary competitor sets.
• Manage the portfolio from end to end and take full accountability for the revenue performance (collectively with the platform, sales team and individually) as well as the sales behaviour and output deliverables. 
• Implement sales strategies both on strategic and tactical levels to ensure the targets are achieved and exceeded.
• Drive an integrated sales and trade marketing solutions within Sales and across the business.
• Manage, monitor and analyse customer segments, e.g. Public and commercial sectors to exploit opportunities and increase market share.
• Ensure the relevant market intelligence information is disseminated to the teams effectively to influence spending patterns in favour of SABC media sales. 
• Actively participate in new data / insights / research requitements and utilise research results, in order to optimise revenue.
• Ensure constant update and maintenance of client’s database.
• Monitor and analyse competitor business to identify and exploit new business opportunities and increase market share   Interpret and utilize research results in order to optimise revenue (e.g. market trends, lost/dropped business by agency/ client, etc.)
• Ensure maximum income is realised from the allocated portfolio of agencies and clients.
• Ensure the cost of sales is managed consistently to ensure profitable revenue growth.
• Increase revenue market share.
• Ensure all sales deals, commitments and any other contractual agreements with clients / third parties are managed and reported on monthly.
• Ensure contribution to target setting, budget preparation and sales plans are timeously implemented and measured at regular intervals.
• Identify, monitor and report on the operational risk and compliance matters.
• Develop Standard Operating Procedures for the business unit and monitor implementation thereof.
• Develop, Implement and monitor internal control measures to ensure good governance in line with relevant legislations and policies.
• Report on Occupational Health and Safety Act.
• Implement Risk Management Plan and Internal Risk Audit.  
• Review and Report on the achievement and challenges of business units objectives. (Monthly, quarterly and annually).
• Ensuring strict adherence of sound business principles through application of the Sales policies.
• Plot and trend market and revenue shifts in order to avert market and revenue losses
• Grow and maintain excellent relationships with the SABC Platforms and other stakeholders.
• Attend Industry related functions and ensure visibility in market weekly.  
• Maintain a positive image and relationships for SABC Sales in the marketplace.
• Create increased revenue opportunities and positive commercial relationships within in agencies and clients direct with the aim to build partnerships for mutual gain.  
• Provide infield and formal training and succession planning for all / any direct reports and specified others.
• Manage, motivate, and develop the sales and sales support teams who work directly / collaboratively under your leadership.
• Effective implementation of a Performance Management System in accordance with organizational policy and procedures.
• Oversee the implementation of organizational development initiative i.e. Wellness, Employment Equity, Career Progression, Talent Management, and Human Capital Planning etc.

QUALIFICATIONS AND EXPERIENCE

• A minimum relevant degree or postgraduate diploma (NQF 7/8), (Sales/ Communication/ Marketing/Other preferable);
• Supplementary Media, Digital, Sales, and other relevant training courses and certificates
• A minimum of 5-8 years of sales experience, and, /sales management experience, (media sales preferable) depending on the level of the position.
• Excellent sales track record, media sales preferable.