New Vehicle Sales Consultant - Ford Robertson at Rola Motor Group

• We are looking for an experienced, high-performing Senior New Vehicle Sales Consultant to join our dealership team.
• This role is suited to an accomplished automotive sales professional who understands the full vehicle sales process, consistently delivers against targets and is passionate about creating exceptional customer experiences.

As a Senior Sales Consultant, you will be expected to lead from the front, maximise every sales opportunity and serve as a role model to the wider sales team.

• Competitive Basic Monthly Salary
• Lucrative Incentive and Commission Structure
• Company Vehicle
• Provident Fund and Medical Aid Benefits

Minimum Requirements    

• Grade 12 / Matric.
• Minimum 3 years' proven experience in new vehicle sales, preferably within a franchised dealership environment.
• Proven track record of consistently achieving sales targets.
• Valid driver's licence.
• Excellent communication and interpersonal skills.
• Strong negotiation and closing ability.
• Strong computer and CRM literacy.
• Sound understanding of the vehicle sales process.
• Good product and market knowledge.
• Ability to work under pressure and meet demanding targets.
• Professional presentation and customer-focused approach.

Duties and Responsibilities    

• Achieve and consistently exceed monthly new vehicle sales targets.
• Generate new business through proactive prospecting, referrals, networking and digital leads.
• Manage the complete sales process from initial enquiry through to vehicle delivery.
• Build and maintain strong, long-term customer relationships.
• Conduct professional vehicle presentations and demonstrations.
• Identify customer needs and recommend appropriate vehicle solutions.
• Prepare quotations and negotiate professionally to maximise sales and profitability.
• Effectively handle objections and close sales.
• Maintain a healthy and active sales pipeline.
• Ensure all leads are followed up promptly and professionally.
• Maintain accurate customer and prospect information on the CRM system.
• Work closely with F&I and Sales Administration to ensure a seamless customer journey.
• Ensure all required sales documentation is completed accurately and timeously.
• Drive high levels of customer satisfaction and CSI.
• Maintain strong product knowledge and remain informed about promotions, campaigns and competitor activity.
• Assist and guide less experienced Sales Consultants through coaching, support and sharing best practices.
• Lead by example in terms of professionalism, customer service, work ethic and achievement of targets.
• Participate in dealership events, campaigns and marketing initiatives.
• Uphold all dealership, Group and manufacturer policies and standards

Deadline:28th September,2026