The South African Broadcasting Corporation (SABC (SOC) Limited, is a Schedule 2 (Major Public Entity) entity in terms of the Public Finance Management Act NO. 1 of 1999, as amended. It was established through an Act of Parliament in 1936, which replaced the previous state-controlled African Broadcasting Corporation. This was followed by the enactment of the ...
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Initiative and participate in sales pricing and tactical pricing initiatives.
Develop and monitor operational sales strategies in conjunction with the Digital division, to achieve revenue target and increase market share against the primary competitor sets.
Implement sales strategies to ensure the targets are achieved and exceeded.
Develop product and drive channel / product solutions I the market as well as within Sales where relevant
Actively participate in new data / insights / research requitements and utilise research results, in order to optimise revenue.
Ensure constant update and maintenance of client’s database.
Monitor and analyse competitor business to identify and exploit new business opportunities and increase market share Interpret and utilize research results in order to optimise revenue (e.g. market trends, lost/dropped business by agency/ client, etc.)
Ensure maximum income is realised from the allocated portfolio of agencies and clients.
Ensure the cost of sales is managed consistently to ensure profitable revenue growth.
Increase revenue market share.
Ensure all sales deals, commitments and any other contractual agreements with clients / third parties are managed and reported on monthly.
Ensure contribution to target setting, budget preparation and sales plans are timeously implemented and measured at regular intervals.
Identify, monitor and report on the operational risk and compliance matters.
Report on Occupational Health and Safety Act.
Implement Risk Management Plan and Internal Risk Audit.
Review and Report on the achievement and challenges of business units’ objectives. (Weekly, Monthly, quarterly and annually).
Ensuring strict adherence of sound business principles through application of the Sales policies.
Grow and maintain excellent relationships with the SABC Platforms and other stakeholders.
Attend Industry related functions and ensure visibility in market weekly.
Maintain a positive image and relationships for SABC Sales in the marketplace.
Create increased revenue opportunities and positive commercial relationships within in agencies and clients direct with the aim to build partnerships for mutual gain.
Contribute to the growth and development of all allocated brand / channel by inputting into both marketing and programming strategies.
Continuously provide sales and trade marketing strategies, assistance, and specialist training where relevant to transfer skills across the relevant Digitals platforms.
Present to clients and agencies to promote various brand solutions.
Create and maintain cross functional communication with other Divisions.
Advance Company’s interest in all negotiations with external Stakeholders to maximise revenue generation.
QUALIFICATIONS AND EXPERIENCE
A minimum relevant diploma or degree (NQF6/7), (Sales/ Communication/ Marketing/Other relevant qualifications preferable.
Supplementary Media, Digital, Sales, and other relevant training courses and certificates
A minimum of 3-5 years of sales experience, and, /sales management experience, (media sales / Digital preferable)
Excellent sales track record, media sales preferable.
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