Product Manager – (Woodstock – Hybrid) at Datafin Recruitment

ENVIRONMENT:

• A dynamic EdTech company is seeking a Product Manager to lead the development and execution of product strategy, including financial modeling, product bundling, and key feature development, while reporting directly to the Content Development Manager.
• The role is responsible for shaping the product vision, strategy, roadmap, lifecycle, and go-to-market plans for a portfolio of strategically aligned digital products.
• Success in this position requires strong business acumen, a passion for innovation, data literacy, continuous discovery and research, as well as exceptional people skills and a solid understanding of budgets and planning.

DUTIES:

Strategy & Vision

• Develop and communicate product vision and strategy aligned with company business goals and customer needs
• Lead end-to-end product lifecycle management with high business impact
• Develop and maintain comprehensive product roadmaps based on business vision and strategy
• Conduct market research and competitive analysis to differentiate product offerings
• Define business problems, customer experience vision, and product strategy
• Identify, develop, and take ownership of new product opportunities with a strong focus on customer needs and ROI.

Product Management

• Create detailed product requirement documents with non-functional specifications
• Maintain and prioritize the product backlog using data-driven decision making
• Manage feature prioritisation and trade-offs to ensure optimal tech development
• Identify process gaps and pain points to drive continuous improvement
• Create innovative solutions for both short-term and long-term challenges
• Coordinate tech development across teams

Financial & Commercial

• Conduct financial modeling and analysis to evaluate product opportunities
• Develop pricing strategies and product bundling options
• Manage budgets related to content and tech development
• Create and execute commercial plans including pricing, monetization, and packaging structures
• Assess financial viability of products and features

Stakeholder Management & Collaboration

• Present regular reports and analytics to Senior Management and Exco
• Partner with various stakeholders, internal & external teams to identify and influence new value adds, features and tech development.
• Implement cross-functional collaboration with development, marketing, sales, and customer support teams
• Work effectively with stakeholders across tech development, content, operations, legal, finance, sales, and marketing
• Build strong relationships with end-users and customers to gather ongoing product feedback, drive adoption, and ensure continuous product improvement
• Foster decision-making across teams

Go-to-Market & Launch

• Oversee product launch strategies and go-to-market execution
• Partner with marketing teams for campaign development
• Collaborate with sales teams for training and enablement
• Ensure customer support readiness for product launches

REQUIREMENTS:

Basic Qualifications

• Bachelor’s Degree  
• Strong experience in financial modeling and business case development
• Proven track record in building and launching digital products and services
• Experience in product strategy and end-to-end delivery management
• Demonstrated success in managing revenue-generating products and platforms
• Strong data literacy and research capabilities
• Experience in commercial planning and product monetization
• Strong project management skills, with the ability to lead cross-functional teams and deliver on timelines and goals

Preferred Qualifications

• Previous experience in education/publishing/tech/digital commercialisation of products.
• Operational experience, particularly in scaling products and services
• Knowledge of base programming languages
• Bachelor’s Degree / MBA or advanced degree in related field
• Experience with data analytics and business intelligence tools

Key Competencies

• Strategic thinking and business acumen
• Financial analysis and modeling expertise
• Market research and competitive analysis capabilities
• Product discovery and validation skills
• Commercial planning and monetization strategy
• Requirements gathering and documentation
• Launch strategy development and execution
• Strong analytical and problem-solving skills
• Excellence in stakeholder management and executive communication
• Project management and cross-functional team leadership 
• Product bundling and pricing strategy development