Product Market Analyst at Betway Africa

What you’ll do

You’ll take ownership of work that gives us our competitive edge, including:

• Support the execution of product markets strategy across assigned regions.
• Analyse market performance metrics and customer behaviour to identify trends, risks, and growth opportunities.
• Assist in translating regional insights into clear product requirements and enhancement recommendations.
• Monitor and maintain an understanding of local market dynamics, cultural nuances, and regulatory considerations.
• Track and analyse competitor offerings, positioning, and market trends to identify opportunities for differentiation.
• Support localisation efforts by ensuring product features, journeys, and experiences align with local market needs.
• Collaborate with the relevant hubs, platform, optimisation, and other cross-functional teams to support effective delivery of specific initiatives.
• Assist in tracking KPIs and performance at a market level, highlighting gaps and supporting continuous improvement initiatives.
• Contribute to consistent market reporting, ensuring accurate and actionable insights are shared with stakeholders.
• Support market expansion initiatives through research, documentation, and coordination activities.
• Help surface insights, risks, and opportunities to inform product planning and prioritisation.
• Act as a supporting point of contact for regional product-related queries and coordination.
• This list covers your core responsibilities – with plenty of room to stretch, explore and take on new challenges as we grow.

What you’ll bring 

You’re someone who brings:

• Excellent planning, organisation, and prioritisation skills
• Ability to manage multiple initiatives in high-pressure environments
• Strong commercial judgement and ability to balance technical and business priorities
• Proactive, structured, and outcome-driven mindset
• Strong experience in product, market strategy, or regionalised roles, ideally within digital or betting environments
• Deep understanding of localisation, customer behaviour, and market dynamics
• Strong analytical capability with the ability to translate data into actionable insights
• Experience in competitive analysis and market intelligence
• Proven ability to work cross‑functionally and influence product decision‑making
• Strong communication and stakeholder management skills
• Ability to operate in fast‑moving, multi‑market environments
• Structured, proactive, and solution‑oriented mindset

Desirable skills you’ve got up your sleeve

It would be great if you also have some of the following skills:

• Ability to interpret data and generate actionable insights
• Good understanding of customer behaviour and digital product environments
• Proficiency in Excel and data tools (BI tools advantageous)

Deadline:15th September,2026