Senior Insights Analyst - Rosebank at McCain Foods

KEY PERFORMANCE AREAS:

Regular accurate analytics / data relevant to the various stakeholders

• Storytelling through numbers
• Ability to draw on multiple information sources to unearth the real drivers of growth and performance and extract value creating and actionable insights.
• Ongoing checking of data – accuracy & compliance to definitions
• Download and source all relevant data from agencies, repositories and make it available to the team in a usable format.
• Formulating recommendations that are grounded in data findings and can guide critical decision making.

Ad-hoc analytics  as requested by the team

• Assistance with ad-hoc requests for information as needed.
• Analytical and strategic thinker in every task to ensure optimisation of task, rather than just answer to the question.
• Support and advise as well as drive meaningful insight centric thinking through a good consumer understanding (behaviour & trends)

Developing new data sources

• Make recommendations to Category / Brand / Sales teams for any changes or new additions to the data
• Gather and consolidate feedback on the usage, requirements, and issues on platforms, reports, and data and drive usage of the reports
• Regular check-ins with stakeholders to ensure that the reports are still relevant and meeting needs

Mentor and guide the junior analyst

• Provide guidance and support to the junior analyst – report creation, analysis, presenting

Build strong relationship with research partners

• Management of access to agency software and platforms
• Ongoing tracking of agency deliverables
• Partner with agencies to drive insights
• Sourcing new agencies

EXPERIENCE REQUIREMENTS:

• 5+ years of experience in the FMCG and/or Food service industries
• Experience in an Insights role, or similar 
• Engaging presenter (experience in creating and delivering presentations, story telling)
• Strong verbal and written communication
• Confident numerically
• Ability to analyse data confidently
• Problem solving and solution orientated
• Performs work accurately and effectively with attention to detail
•  Experience in analytics of a variety of data sources
• Exceptional Excel and PowerPoint skills
• Proficient in BI tools
•  Excellent working knowledge of how the FMCG and Food Service industries work and trends
• a Mindset for deadline driven delivery

EDUCATIONAL REQUIREMENTS:

• Matric
• BCom / BSc with Maths and/or Stats and/or Economics