Senior Marketing Planner at SUMMIT Africa Recruitment

Here’s what you can expect to be doing in the role

• Accurately forecast and develop a campaign demand plan and adspend to provide the business with a clear roadmap to meet financial objectives
• Ensure trends are monitored with changes identified timeously for re-forecasting and adjust accordingly
• Provide insightful reporting & analysis for weekly sales, monthly management reports, marketing review, quarterly concepts, and ad hoc requests
• Analyse trends relating to key variables within campaigns and put forward proposals for improvement
• Increase customer demand and basket size to deliver intake targets and drive organic growth through innovation
• Engage and challenge the different business units to improve conversion from Intake to NSV by achieving Net Factor objectives
• Monitor campaigns and channel performance to achieve NSV, taking proactive actions to improve any underperformance
• Leverage relationships with merchandise and operations for great marketing offers and incentives to drive customer demand
• Collaborate with CICA to develop insight led campaign segmentation strategies to achieve customer growth
• Work closely with telemarketing to achieve business objectives in line with the campaign plan
• Drive process improvements in campaign execution and collaborate with IT to improve systems and processes in the area
• Develop A/B Testing to find new opportunities to drive sales
• Collaborate with the Channel Heads to forecast and drive growth in key strategic areas such digital, foreign and showrooms
• Demonstrate leadership skills which embodies effective communication skills and work as an enabler within the planning team
• Ability to provide constructive feedback to direct reports and motivate the team to deliver against company targets
• Perform the role of a mentor and empower the team to grow as individuals to pursue their career goals, develop their skill and to foster effective teamwork

A little about who you are

• A Business Science / BComm / Finance / Stats / Marketing Degree and/or CIMA qualification
• Minimum of 5 years’ experience within a planning role (preferably within a retail/marketing environment)
• Passionate about data, insights and analytics
• Excellent cross functional team management skills
• Advanced Microsoft Excel skills

You will have mastered these traits:

• Entrepreneurial and excited to take on new initiatives
• Passionate about data, insights and analytics
• Strong problem solving, highly analytical, attention to detail with solid organizational skills
• Excellent oral and written skills - demonstrated ability to influence audiences including those at senior leadership levels
• Credible leadership skills for strong team and results orientated delivery
• Proven ability to handle multiple competing priorities and ability to adapt in flexible, fast paced environment
• Ability to think big and deliver from concept to execution
• Decision making abilities with strong analytical skills
• Must be resilient, open to feedback and assertive
• Relator and relationship builder

Benefits

• Flexible benefits to structure your own package
• Creative agile work environment
• Flexible working hours
• Café and lounge area
• Staff restaurant with a variety of healthy meal options