Shopping Centre Marketing Assistant at Excellerate JHI

Purpose of the Job:

• Reporting to the Marketing Manager, the Marketing Assistant is responsible for managing all the daily activities of and providing sound administrative support to the Marketing Department.

Key Responsibilities:

Operational Support:

• To assist with all logistics on all marketing campaigns and events
• Liaison with key stakeholders for marketing campaigns.
• To assist with tenant liaison.
• To assist in implementing the CSI Programme for the Centre.
• To manage customer complaints and feedback on social media platforms.
• To assist in actioning the Programme to increase gift card sales.
• To assist with briefing and designing of branding elements on all digital platforms.
• To assist with PR and preparation of media statements
• Conduct regular competitor analyses on malls in our local catchment area

Administration:

• Daily checks and updates to the centre website
• Briefing the creative team on all digital campaigns
• To provide support in research surveys on each marketing campaign through the use of IRL
• Drafting of customer and tenant newsletter ensuring content is relevant and accurate
• To assist in drawing up contract mandates, raising quotes, following up on orders and payments.
• To assist in administration of invoices
• To provide collated monthly website statistics
• To update the marketing database (tenants, customers, media, etc.)
• Provide administrative support for Customer Service Relationship Programmes.
• Keep an updated list of all target media
• Provide administrative support for monthly and quarterly reports
• Events planning, organisation and execution.
• Production and distribution of marketing communication and memos
• To assist in maintaining accurate minutes of all marketing meetings
• To provide general administrative support to liaise with tenants and conduct regular tenant visits and meetings.
• Maintain all Marketing archives
• To provide administrative support for all Non-GLA activities.

Liaison:

• To liaise with suppliers.
• To liaise with sponsors and partners.
• To liaise with tenants.
• To liaise with head office team members to ensure processes are followed accurately.

Qualifications:

• Relevant Marketing qualification.
• Approx 2 years Shopping Centre Marketing Experience.
• Advanced Microsoft Excel and PowerPoint skills required.
• Advanced knowledge and understanding of social and digital media
• Knowledge on CANVA and basic design skills

Skills (Personal & Interpersonal)

• Solid interpersonal and communication skills and the ability to work on cross-functional teams.
• Strong verbal and written skills.
• Strong presentation skills
• Solid business acumen.
• Strong computer skills (MS Office-MS Word, MS Excel, MS PowerPoint.
• Effective time management.
• Ability to influence and negotiate.
• Strong networking skills.
• Knowledge & Experience:
• Sound administrative skills.
• Good project management.
• Good attention to detail.
• Sound understanding of the principles of marketing and branding
• Understanding of payment processes
• Understanding of setting up databases
• PR Knowledge
• Great social and digital media knowledge

Abilities:

• Ability to work independently.
• Positive “can do” attitude.
• Results driven – strives to make a difference; enjoys a challenge and working under pressure to achieve the objectives.
• Proactive