Social and Content Creative Director at Publicis Groupe

Overview

• We’re looking for a digital advertising, social media, and content lead. This is a creative direction role that will oversee the conceptual development and execution of digital and social media campaigns and assets for Toyota South Africa and many of its subdivisions.
• As the leader, you will be assigned a team of creatives to assist in your deliverables while acting as the client’s creative point of contact. This is also an working role where you will be expected to lean in and create content with the team where required.

Responsibilities

Your responsibilities will include:

• Acting as creative client-lead
• Overseeing the creative process from concept to delivery on all digital creative channels
• Approving work with the creative team
• Briefing photographers and directors on content capture
• Working on-site during events to capture content with the creative team
• Assisting creatives in concept and content creation
• Planning campaigns and reviewing them with the ECD throughout the process
• Managing shoots alongside production
• Partnering with project management and client service in campaign delivery

Qualifications

The skills required are:

• Leadership
• Professionalism working with clients
• Concept development
• Mentorship
• Best practice understanding of writing for digital and social
• Expert understanding of ALL digital and social media channels
• Expert understanding of what makes creative perform on social media
• Strong execution skills in:
• Animation
• Design
• Video editing
• AI