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  • Posted: Sep 24, 2025
    Deadline: Oct 5, 2025
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  • In 1998 Rand Merchant Bank Holdings and the financial services interests (First National Bank of Southern Africa Limited "FNB"? and Southern Life Limited) of Anglo-American were merged to form FirstRand Limited. FNB became a wholly owned subsidiary of FirstRand and currently trades as a division of FirstRand Bank Limited. FNB provides personal, ...
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    Sponsorships Specialist

    • The role of the Sponsorships Specialist is to drive sponsorship alignment in the execution and delivery of projects according to set marketing objectives and strategies

    Key Responsibilities:

    • Support the development of strategies and campaigns for sponsorship portfolio.
    • Engage with agencies, suppliers, and business stakeholders to develop activation plans and creative assets for sponsorship portfolio activities.
    • Manage social media and internal communications for sponsorship campaigns in collaboration with media agency and communications teams respectively.
    • Develop and contribute to calendar planning for effective and efficient sponsorship marketing activity throughout the year.
    • Create and contribute to campaign reports, demonstrating return on investment for sponsorship activity for internal and external stakeholders.
    • Own and manage digital nurture strategy and execution for sponsorship opt-in database.
    • Work with rights holders to effectively leverage sponsorship rights and look for other opportunities to get additional value from partners.
    • Contribute to the development of larger overall marketing sponsorship budget.
    • Develop the budget for the next financial year for area of responsibility taking all operational plans into consideration.
    • Research and design a longer-term financial resource requirement plan for the area of responsibility.
    • Present the business case to motivate for financial resources.
    • Analyse and develop implementation plan against the forecasted financial budget.
    • Develop tactical budget for area of responsibility that minimise expenditure and manage costs.
    • Control the budget for area including the authorisation of expenditures and implementation of financial regulations.
    • Build relationships within business and sponsorship property partners that allow for the managing of expectations; the sharing of knowledge and diverse insights; and the creation of buy-in.
    • Engage in cross-functional relationships to obtain and to provide work support.
    • Contribute to sustaining a competitive edge through external networking, benchmarking and representation on related forums.
    • Stays abreast of sponsorship landscape, competitor activity, and best practice.
    • Apply a customer-centric approach that focuses on creating a positive experience for the customer by maximising service and/or product offerings and building relationships.
    • Work together with events team to support client experience activities at sponsorship events.
    • Ensure that the customer is at the centre of the business philosophy, operations and ideas.
    • Provide input into, and implement, corporate governance, compliance, integrity and ethics policies in are of accountability to identify and manage risk exposure.
    • Stays abreast of relevant industry risk management best practices and legislative amendments and suggests ways to leverage these to ensure continuous improvement.
    • Creates risk awareness and manages audit findings.
    • Participate in Group risk forums where required and cascades relevant information through team.
    • Brainstorm, identify, implement and drive innovative best practice ideas within the organisation to ensure increased efficiencies.
    • Create and participate in specialist communities of practice and represents the organisation at Group and industry level to share best practice insights and solutions.
    • Drive strategic projects, change management and platform integration across operations Leverage Group capability to exploit opportunities.
    • Ensure and encourage adherence to an operational framework of policies and procedures
    • Execute defined business strategy by translating it into the business operations.
    • Communicate policy modification, objective achievement progress and critical success factors to impacted stakeholders.
    • Ensure the development and implementation of multiple practices in alignment with operational policy and procedural frameworks.
    • Identify interconnected problems, determine its impact and use to develop best fit alternatives, driving best practice solutions.
    • Be aware of, and responsive to local conditions. Influence the development of appropriate organisational structures, capacity and delivery systems.
    • Identify development needs and select effective solutions to address personal development gaps to facilitate self-improvement.
    • Develop and implement a personal development plan.
    • Demonstrate a commitment to continuous personal improvement as a life-long learner and encourage the same in others.
    • Share information and empower others to act.
    • Acts as a role model for continuous professional development in area of expertise.
    • Lead a development culture where information regarding successes, issues, trends and ideas are actively shared.
    • Build and sustain collaborative working relationships with relevant peers and stakeholders to achieve productivity synergies.
    • Lead specialist communities of practice and contribute positively to own and organisational knowledge improvement.

    End Date: September 29, 2025

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    Method of Application

    Interested and qualified? Go to FNB South Africa on firstrand.wd3.myworkdayjobs.com to apply

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