First National Bank (FNB) South Africa offers dynamic career paths, structured graduate development programs, and continuous on-the-job learning across banking, data science, IT, and client advisory roles
The role of the Sponsorships Specialist is to drive sponsorship alignment in the execution and delivery of projects according to set marketing objectives and strategies
Key Responsibilities:
Support the development of strategies and campaigns for sponsorship portfolio.
Engage with agencies, suppliers, and business stakeholders to develop activation plans and creative assets for sponsorship portfolio activities.
Manage social media and internal communications for sponsorship campaigns in collaboration with media agency and communications teams respectively.
Develop and contribute to calendar planning for effective and efficient sponsorship marketing activity throughout the year.
Create and contribute to campaign reports, demonstrating return on investment for sponsorship activity for internal and external stakeholders.
Own and manage digital nurture strategy and execution for sponsorship opt-in database.
Work with rights holders to effectively leverage sponsorship rights and look for other opportunities to get additional value from partners.
Contribute to the development of larger overall marketing sponsorship budget.
Develop the budget for the next financial year for area of responsibility taking all operational plans into consideration.
Research and design a longer-term financial resource requirement plan for the area of responsibility.
Present the business case to motivate for financial resources.
Analyse and develop implementation plan against the forecasted financial budget.
Develop tactical budget for area of responsibility that minimise expenditure and manage costs.
Control the budget for area including the authorisation of expenditures and implementation of financial regulations.
Build relationships within business and sponsorship property partners that allow for the managing of expectations; the sharing of knowledge and diverse insights; and the creation of buy-in.
Engage in cross-functional relationships to obtain and to provide work support.
Contribute to sustaining a competitive edge through external networking, benchmarking and representation on related forums.
Stays abreast of sponsorship landscape, competitor activity, and best practice.
Apply a customer-centric approach that focuses on creating a positive experience for the customer by maximising service and/or product offerings and building relationships.
Work together with events team to support client experience activities at sponsorship events.
Ensure that the customer is at the centre of the business philosophy, operations and ideas.
Provide input into, and implement, corporate governance, compliance, integrity and ethics policies in are of accountability to identify and manage risk exposure.
Stays abreast of relevant industry risk management best practices and legislative amendments and suggests ways to leverage these to ensure continuous improvement.
Creates risk awareness and manages audit findings.
Participate in Group risk forums where required and cascades relevant information through team.
Brainstorm, identify, implement and drive innovative best practice ideas within the organisation to ensure increased efficiencies.
Create and participate in specialist communities of practice and represents the organisation at Group and industry level to share best practice insights and solutions.
Drive strategic projects, change management and platform integration across operations Leverage Group capability to exploit opportunities.
Ensure and encourage adherence to an operational framework of policies and procedures
Execute defined business strategy by translating it into the business operations.
Communicate policy modification, objective achievement progress and critical success factors to impacted stakeholders.
Ensure the development and implementation of multiple practices in alignment with operational policy and procedural frameworks.
Identify interconnected problems, determine its impact and use to develop best fit alternatives, driving best practice solutions.
Be aware of, and responsive to local conditions. Influence the development of appropriate organisational structures, capacity and delivery systems.
Identify development needs and select effective solutions to address personal development gaps to facilitate self-improvement.
Develop and implement a personal development plan.
Demonstrate a commitment to continuous personal improvement as a life-long learner and encourage the same in others.
Share information and empower others to act.
Acts as a role model for continuous professional development in area of expertise.
Lead a development culture where information regarding successes, issues, trends and ideas are actively shared.
Build and sustain collaborative working relationships with relevant peers and stakeholders to achieve productivity synergies.
Lead specialist communities of practice and contribute positively to own and organisational knowledge improvement.
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