UX Designer at Salt South Africa

About the Job

Our Client is looking for a UX Designer to improve our customer journey across our websites. We want someone who is passionate about creating seamless, delightful online experiences in a way that resonates with how Gen Z uses the internet and consumes media. The right candidate will always prefer to take an experimental, data-driven approach to their work, and trust data over opinions.

Specifically, you’ll be responsible for:

• Developing and updating customer profiles / personas so we stay in touch with the needs of our core customers.

• Improving conversion rates across our web journey, from website to program application to payment, in collaboration with our software development and marketing teams.

• Looking at both videos of user behaviour on our web platforms and quantitative heatmaps to identify bottlenecks and usability issues.

• Producing wireframes and prototypes in tools such as InVision or Figma that are on-brand, work across screen sizes, and can be easily implemented on the live site.

• Running UI and UX experiments to validate that changes are having a positive impact with data. Create a UX process so that we can rapidly make changes to our customer journey or web experience as needed, without affecting the conversion rate.

Who you are:

• You have at least 3 years of experience in a UX related role.

• You can produce live prototypes using InVision, Figma, or a similartool, or build web pages using Webflow.

• You have experience developing and maintaining personas that provide real insights into how to design a good customer experience.

• You know how to use both qualitative and quantitative data to validate the efficacy of your designs.

Salt is acting as an Employment Agency in relation to this vacancy.